Findings do show that women are more put off by the fear of failure when it comes to starting a business.Women are less positive about their skills, according to Prowess, and perceive fewer opportunities than men. However this may just demonstrate that women are more honest or realistic than their male counterparts! Entrepreneurs are by their nature confident people who like taking risks, and anyone with these qualitities won’t be hekd back long by a fear of failure.
Says Katie Allcott of FRANK Water:
“I think so long as women have plenty of support around them they can be very successful. That is support from friends and family as well as colleagues, support agencies, bank managers, suppliers and customers. Whether a man or woman you have to have reasonable self confidence, even more so, total confidence and passion for the business or idea itself... then with good support networks you have a great start.”