Andy Murray adds to crowdfunding portfolio with three start-up investments

The tennis star has upped his backing on equity-based crowdfunding platform Seedrs with support for Landbay, Morpher and Den...

Andy Murray OBE has served up three more investments via equity crowdfunding site Seedrs with backing for a smart home system business, a proptech start-up, and an innovative bike accessory company.

The tennis ace, who joined Seedrs as an advisor and investor back in 2015, has now invested in more than 20 companies through crowdfunding as he looks to “continue to build his portfolio whilst diversifying”.

The star’s latest investments include Morpher; developer of the world’s first flat-pack, foldable cycling helmet, Den; creator of a smart home switch which seeks to reduce energy bills, and Landbay; a property lender which provides finance to the private rented sector and has previously secured backing from Zoopla.

On his reasons for investing in the crowdfunding campaigns, Murray said:

“Den is exactly the kind of innovative smart technology households around the globe will utilise in the future, and Morpher is a product that the modern cyclist should own – one that has been dutifully perfected by an award winning inventor.

“I also invested in Landbay for a second time, exercising my pre-emption rights.  The future for the company looks good and I’m pleased to be able to maintain my shareholding as the company grows.”

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