38. Artfinder

The innovative online resource bring artwork to the digital generation

Founders: Spencer Hyman, James Aylett, Brian Fulkerson and Chris Ryan
Founded: September 2010 (launched March 2011)
Website: www.artfinder.com

Dubbed ‘the Last.fm of the art world’, Artfinder creates a home for art online. The company has partnered with more than 400 galleries, museums and individuals to curate a catalogue of over 225,000 works, which users can discover, ‘collect’ and share online – as well as buying real-life pieces for their homes. Its impressive iPhone app can identify paintings using image recognition technology, and tell you about the artist’s life and works.

Few companies secure backing from investors with such standing as Reid Hoffman, founder of LinkedIn, and prolific business angel Sherry Coutu (as well as several top venture capital firms). Having achieved this before its second birthday, Artfinder is certainly one to watch.