27. Zing Zing

The service hoping to revolutionise the UK’s £1.4bn Chinese takeaway industry with a modern and healthy take on the high-street favourite

Founders: Joshua Magidson, and Mark Schlagman
Founded: January 2013 (launched May 2013)
Website: www.zing-zing.co.uk

The Chinese takeaway is big business in the UK, ubiquitous on the high street and with a reported market value of £1.4bn. Despite this Joshua Magdison noticed a general substandard of food and service across the industry.

Determined to rectify this, he joined forces with Mark Schlagman, a man with 20 years experience in retail and restaurant management, and Jeremy Pang, a Cordon Bleu-trained expert in oriental cooking. Together, they launched Zing Zing: a takeaway service delivering high quality Chinese meals “with a modern and healthy twist”.

The business delivers within a two-mile radius of its Kentish Town and Finsbury Park locations, to a database of 40,000 customers, claiming an average delivery time of 33 minutes. 170,000 orders have been placed since launch in May 2013.

Aiming high with the ambition of becoming the “largest and best regarded Chinese food delivery brand in the UK”, Zing Zing plans to open another three London stores in the coming months as it embarks on an aggressive roll out across the capital. And thanks to a recent crowdfunding campaign that saw the eatery raise £1.6m in a 457% overfunded round – it looks like there’ll be no stopping them.

Magidson has history in the sector, having successfully set up online food ordering platform and Startups 100-featured Eatstudent.co.uk, which he sold to Just Eat in 2010 – a good omen for the future success of his current venture.

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