10 quirky reasons why you should start your own business

Still wavering on starting a business? As well as the obvious benefits such as profits and purpose, here are another 10 light-hearted reasons to give it a go

There are literally hundreds of reasons why you should start your own business. You probably know many of them already, but here are a few more…

1. You can sleep as long as you want

Being your own boss is quite beneficial in many ways, and one of the best perks of entrepreneurship is that you can snooze longer than those caught in the hamster wheel. Just don’t do it all the time.

2. You can manage your hours

There’s an almost self-fulfilling myth when it comes to entrepreneurs – that we work day and night, seven days a week. While working many hours used to be a status symbol, the attitude towards work is slightly different today. Status is managing your own time.

You may have to spend many nights keeping up with accounting, but you can also take the kids to swim on a dull Wednesday morning if you feel like it. And think of all the hours you save by not being stuck in a traffic jam every morning.

3. You can actually work less if you play it right

With smart, digital solutions and efficient processes, you may not have to work 60-hour weeks after the initial start-up phase. You can choose to eliminate meaningless meetings, endless lunch conversations and expensive conferences. Do what you need to do and go home to your family. Your mind works better if you let it rest.

4. You don’t have to tend to the needs of idiots

You know who they are − psychopathic bosses, burnt-out middle-managers and that guy in the corner that reeks of sweat. We have all worked with energy-draining people we wouldn’t invite to dinner if our lives depended on it. So don’t. Work with people you like.

5. You suddenly realise the value of efficiency

We have all been to workplaces where people mostly gossip and play Solitaire, waiting for the hours to pass. Now imagine that happening in your own business, with employees you pay your hard-earned money to every month. Being an entrepreneur and employer really puts the question of work ethics and efficiency into perspective. You’ll learn a lot.

6. You can do things better, smarter and cheaper than larger companies

Imagine the overhead costs that large companies need to deal with every day. You can get around with far less clutter than them, and you don’t have to buy every expensive and maintenance-demanding solution presented to you.

7. People think you’re a gutsy, risk-taking kind of person

Being an entrepreneur has gone from something weird and difficult to grasp, to be surrounded by a rock star-like aura. You can benefit from that notion, especially when it comes to getting press coverage for your business.

The media loves entrepreneurs these days, as do future employers. You don’t even have to succeed in order to become that kind of person in the eyes of others.

8. Build your own culture

It’s kind of cool, actually – like in a fairytale, you’re an architect, the emperor of your own nation. You get to choose the colors you like, the fonts, the cool posters your partner won’t let you keep in the apartment, and the weird interior artefacts you found in your grandmother’s attic. And you can more or less force anyone you hire to live under your rules.

9. Lay the foundation for potential wealth

Entrepreneurship may mean that you have to struggle on minimum wage for many years. But suddenly, everything can change. Sure, a steady, corporate salary plays well with the bank manager, but building a successful company from scratch can actually get you rich in a way that a salary rarely offers.

10. Become an expert

It doesn’t matter if you’re a florist, carpenter, social media strategist or barista – if you run your own show, you can build your own brand as a true industry expert. You choose what kind of skills you wish to invest your time and money in, and once you’re established, you have the potential of becoming a media darling as well as lecturer for hire.

These quirky reasons are provided by iZettle, which builds payment services and apps – from card readers for smartphones and tablets to registers to tools for increasing sales.


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