ActionCOACH receives “Five Star Franchisee Satisfaction” status

Business coaching company becomes first franchise to win accolade at the 2013 Best Franchise Awards

International coaching franchise ActionCOACH has been awarded the title of “Five Star Franchisee Satisfaction” at the 2013 Best Franchise Awards, held in Birmingham last week.

Ran by franchise specialists Smith & Henderson and sponsored by Lloyds Bank, the annual ceremony looks to recognise the UK’s most “exceptional” franchisors using confidential feedback surveys from current franchisees.

To be eligible for the “Five Star” award, at least 50% of franchisees must complete the survey and rate their franchisor on five key areas; training and support, franchise system, culture and relationships, stewardship and leadership, and general satisfaction.

ActionCOACH secured the status after receiving record ratings with a 100% score for its initial training and support, 100% for its products and services, and 94% for its overall franchise system.

Founded in 1993, ActionCOACH works with business owners to help them achieve company goals by providing focused training and support with more than 1,000 coaches in 40 countries.

The coaching chain is keen to grow its franchise network; which stands at 90 franchise partners across the UK, and has franchise opportunities available from £41,000 with access to “over 3,500” strategies and coaching tactics.

Ian Christelow, managing director at ActionCOACH UK, said: “I feel honoured to be part of a company with such an amazing team of franchise partners.

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“To win the prestigious “Five Star Franchisee Satisfaction Award” as a result of our team’s positive ratings and comments makes everything we strive to achieve thoroughly worthwhile.”

Smith & Henderson partner, Steven Frost, added:

“With hundreds of franchisors all shouting about the quality of their support and franchise system, it’s difficult for prospective franchisees to determine what the very best franchise opportunities are.

“Five Star Franchisee Satisfaction will improve transparency across the industry and help outstanding franchisors like the ones we’ve objectively recognised, stand out from the crowd. It will help prospective franchisees to make better informed investment decisions.”

To find out more about becoming a franchisee for ActionCOACH, click here.


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