Alternative QR code start-up Quikkly secures $1m just one month after launch
Initial Capital leads funding in app which allows you to create your own action tag and “connect instantly”
London marketing start-up Quikkly is celebrating early success after securing $1m from Initial Capital and a group of angel investors just one month after its official launch.
Hoping to “make the real world clickable”, Quikkly is a free app which enables you to create and scan an action tag and then “connect instantly” without having to click on anything; as opposed to standard QR codes which bring you to a page and aren’t actionable.
Users can print out and add their own tags to just about anything be it a brochure, business card, sticker or magazine – said to be the “next generation of sharing” –to generate a response to start a video, play a song, follow a celebrity on Twitter and so on.
It’s expected that the investment will see further development of Quikkly’s offering in the New Year.
Could Quikkly mark the end of the QR code? Share your thoughts below.