Appear Here secures investment and partnership to bolster US expansion

Appear Here set to newly list “millions of retail square feet” across US market in partnership with real estate VC firm Fifth Wall

Appear Here, overall winner of the Startups Awards 2015, has raised $12m in Series B funding and announced a strategic partnership with real estate venture capital (VC) firm Fifth Wall.

Closed back in May, the round was led by Octopus Ventures with participation from Simon Venture Group, alongside existing investors Balderton, MMC, Meyer Bergman and Playfair Capital. Investment in the company now stands at $21.4m.

Founded by Young Gun Ross Bailey in 2013, Startups 100 top 10 company Appear Here is an online marketplace for short-term retail space, enabling businesses to rent out thousands of spaces across London, Paris and, as of April 2017, New York.

More than 100,000 brands have used Appear Here to date, including Supreme, Loewe, Coca-Cola, Net-a-Porter and Kanye West, alongside thousands of independent businesses and entrepreneurs.

The partnership with Fifth Wall will guarantee vacant store supply as Appear Here – which claims to generate $33m in demand each month – looks to newly list “millions of retail square feet” across the US market.

Fifth Wall was compelled to invest in Appear Here due to the benefit it provides for three key groups in the space: landlords, brands and brokers; offering them more flexibility and better value than has traditionally been seen in the retail real estate sector.

Bailey commented: “With our international expansion, we’re excited to continue to build deep relationships in the top retail cities around the world. Appear Here is the world leader at what we do and this is the perfect time for us to scale.

“We’ve got offices in London, Paris and New York, and now we’re looking forward to launching more tools and opening up new locations for our growing community to take their ideas to the next level”.