Content platform StoryStream clinches £1.8m Series A
Brighton-based content management system will use investment to fuel product development and marketing
StoryStream, a Brighton-based content platform, has closed a £1.8m Series A round led by venture capital fund MMC Ventures.
Founded in 2012, StoryStream helps global brands create engaging and targeted advertising to compete for customers attention online by publishing personalised content “across any customer channel”.
The company works with some major names including Porsche, Thomas Cook and Volvo.
This latest finance will be used to accelerate its product development and bolster marketing as the company looks to ramp up global growth and secure more major clients.
Alex Vaidya, co-founder and CEO at StoryStream, commented: “We’re very proud to be partnering with MMC Ventures. Their attitude about growing world class businesses is in line with our vision for StoryStream, and we’re looking forward to working closely with Jon and the team.”
Jon Coker, managing partner at MMC Ventures, said:
“The complexity of managing content has increased dramatically over the last few years. StoryStream reduces this complexity and in doing so allows brands to tell more engaging and authentic stories. We have been very impressed by what Alex and Neil have built together and we are excited to invest and to help them realise StoryStream’s potential.”