Michelle Mone OBE

The famous lingerie entrepreneur is no stranger to TV shows and, with a company worth £20m+, the Den would be a strategic business move...

Odds Michelle MoneName: Michelle Mone OBE
Founded: Ultimo Brands Internaitonal Ltd
Industry: Fashion and beauty

The creator of a leading lingerie brand with a celebrity following, Michelle Mone is one of the UK’s most well-known female entrepreneurs and, according to Glamour magazine, one of the country’s most influential businesswoman. Having launched the first ever Ultimo bra in 1996, Mone’s lingerie is now stocked in over 100 branches, has an estimated net worth of over £20m and growing (Sunday Times Rich List 2011) and has even branched out to a beauty range and tanning.

Awarded an OBE for her contribution to business in 2010, the Scottish entrepreneur has made a number of TV show appearances over the years including The Apprentice and You’re Hired. We suspect that Dragons’ Den could be next as she’s been quoted as saying that she “really enjoys programmes that help to promote enterprise”.



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