Ex-Googlers data analytics start-up Qubit bags $40m Series C

Latest finance from Goldman Sachs and Sapphire Ventures takes Young Gun-founded company’s total investment to $76m to date

London-based Qubit, a fast-growing data analytics start-up with offices in New York, San Francisco and Paris, has secured a $40m Series C round of funding from Goldman Sachs, Sapphire Ventures, Accel and Salesforce Ventures.

Founded in 2010 by former Google executives; Young Guns Graham Cooke, Daniel Shellard and Ian McCaig, the Qubit platform uses analytics and intelligence tools to help its clients build personalised website features.

The company work with major brands, such as Arcadia Group, TakTalk and Superdry as clients, alongside top US brands including bebe and Benetton. Qubit was recently named amongst the 53 “most innovative” start-ups in the Bloomberg index.

This latest round brings the platform’s funding to $76m to date and will be used to “more than double” its engineering capacity and help the business expand into new sectors.

Qubit co-founder Cooke said: “We’re delighted to welcome Goldman Sachs into the Qubit family and David Reis onto our board of directors. We’re also excited to have the support of Sapphire Ventures, whose significant experience scaling companies internationally and extensive connections within the enterprise ecosystem will be valuable assets to our growth.

“Our investors will see that Qubit continues to benefit from a long-term commitment to a sustainable business model in a rapidly growing market.”

David Reis, head of technology at Goldman Sachs, added:

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“Qubit saw early how powerful a lever customer experience is going to be for businesses and built an infrastructure that starts with the data and allows its clients to engage with their customers based on a richer and deeper understanding of their behaviours and needs.”


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