Hello Fresh raises $50m Series D funding from Insight Venture Partners

Young Gun-founded Startups 100 company to continue expansion of food delivery service

Online food delivery subscription service Hello Fresh, co-founded by Young Guns Patrick Drake and Ed Boyes, has announced today that it has secured a staggering $50m from New York-based Insight Venture Partners.

Existing investor Phenomenon VC also participated in the Series D round, one of the largest of its kind, to support the delivery start-up’s global expansion plans.

Founded in January 2012, Startups 100-listed Hello Fresh delivers pre-measured ingredients and cooking instructions to customers for a set price with a “mission to transform the way people cook and eat”.

The concept, which launched in London but has operations in the US, Australia and Germany, is already backed by over $10m of investment led by Rocket Internet and private investors as well as venture capital backers.


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