HouseSimple buoyed up by £13m investment from Charles Dunstone

Online estate agency start-up has secured backing from the Carphone Warehouse founder just days after competitor YOPA's £16m round...

Early-stage online estate agency HouseSimple has today announced a £13m round led by Carephone Warehouse founder, Sir Charles Dunstone, and his business partner Roger Taylor.

The investment comes just three days after YOPA, a ‘hybrid' property platform offering a similar service, revealed it had raised £16m investment from Savills.

Launched last year by Alex and Sophie Gosling, London-based HouseSimple provides a full estate and letting agency service for a fixed fee of £395 or £895 for no sale, no fee package.

The start-up claims it “consistently outperforms” high street estate agents and other online estate agents with its platform having seen users 40% more likely to successfully sell, in 50% less time, at 99% of the asking price.

HouseSimple will be competing alongside YOPA to take market share from Purplebricks, the fast-growing 24/7 online propertly platform which took home the title of Innovative Business of the Year at the Startups Awards 2015.

HouseSimple's Alex Gosling commented: “These are exciting times for HouseSimple. We are relentlessly focused on delivering the best selling results for our customers, and with this latest funding round we are confident we can increase our selling success rate and achieved selling price even further.”

Charles Dunstone added:

“Our homes are our most valued assets, and HouseSimple delivers a fundamentally better service at a fraction of the cost. It’s only a matter of time before everyone realises HouseSimple’s data-led approach can help them sell their homes for more, with less hassle.”


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