Recipe box delivery firm Gousto secures additional £9m
Startups Awards winner has taken total funding to £20m to strengthen its team of chefs and nutritionists
2015 Startups Awards winner Gousto, a recipe box delivery company, has raised an additional £9m in funding from BGF Ventures; the new £200m start-up fund led by LOVEFiLM’s Simon Calver, former MMC Ventures’ Rory Stirling and Balderton Capital’s Harry Briggs.
MMC Ventures, Unilever Ventures and the Angel Co-Fund also backed the round.
Founded in 2012 by Young Guns Timo Schmidt and James Carter, Gousto delivers recipe boxes with the exact portions of ingredients for quality meals.
Last month, the business delivered more than 300,000 meals to homes in the UK – a six-fold increase on the previous year – and early 2015 saw the release of an iOS app allowing customers to plan, order and arrange delivery of meals.
Taking its total funding to £20m, the start-up will use the investment to bolster its team of chefs and nutritionists and improve its sales and marketing efforts to reach more customers.
Schmidt commented: “This is an exciting time for Gousto customers. The new funding will be used to drive amazing product improvements in 2016. With the help of the team and our farmers, we have built a scalable platform that offers truly incredible value to customers.
“I am pleased to have the continued backing of our early investors, and to welcome BGF Ventures on board. Simon Calver’s experience of running LOVEFiLM as its CEO will be invaluable and I look forward to working with him closely.”
Calver added: “Schmidt and the team have a built a fantastic product and are already demonstrating that Gousto has the platform and systems to meet rapidly increasing customer demand. I firmly believe that they have a capability and ambition to become the leading brand in this fast growing and disruptive new sector.”