Reevoo.com’s Series B funding accelerates European ambitions

Reevoo.com, a customer reviews site, is seeking to accelerate its European expansion following the recent completion of a Series B funding round


Reevoo.com, a customer reviews site, is seeking to accelerate its European expansion following the recent completion of a Series B funding round.

The company’s existing investors – Eden Ventures, Banexi Ventures and leading business angel Andrew Phillipps – were also behind the latest round.

Started by Richard Anson, Ben Griffiths and Guy Logan, in 2005, and now led by just Anson Reevoo has raised more than £7m in total. Since then it has amassed more than a million reviews of around 75,000 electrical products via agreements with retailers. Upon purchase, customers are emailed by Reevoo asking if they’d like to provide a review. It claims review hits of more than 60 million each month.

Reevoo’s European ambitions have recently been boosted following deals with a series of electrical manufacturers and retails, such as Sony, Toshiba, Sharp, Indesit, HotPoint, Kodak and Best Buy, as well as agreements with The Telegraph, Future Publishing and IDG.

Partner at Eden Ventures Ben Tompkins, said: “We believe the opportunities in social commerce are enormous and we look forward to seeing Reevoo.com continue to innovate and build out its brand.”  

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