Sam Squirrel Post & Parcel Box: The franchise opportunity
The recently-launched courier box franchise explains how franchisees pay nothing for the first year and have the potential to make upwards of £700 a week...
Franchise: Sam Squirrel Post & Parcel Box
Description: A franchise which offers the perfect parcel solution for customers who are not in during the day to receive their parcels.
Started in: Founded in 2012 – launching the product now
Founder: Bob Dudson
Average cost per franchise: Nil for the first year. £950 for the full appointment and £250 per annum in year two and following years.
Sam Squirrel Post & Parcel Box launched last year after its founder Bob Dudson took up a temporary position as a courier and found that each day he would return with 30% of his parcels undelivered as the recipient was not at home and neighbours would not accept. Determined to find a “better way”, Dudson began work on a new solution – a locker-type letter box which can be fitted to a property- that would enable people to get their parcels “first time every time”.
Marking itself out from competitors who don’t use franchisees as their margins are too small, Dudson was keen to ensure that Sam Squirrel boxes could be fairly cheaply produced out of strong plastic rather than metal to allow its franchisees to be paid a fair margin.
With its first supply of boxes arriving shortly, Sam Squirrel explains how it's now looking for franchisees to help market its courier box solution…
The franchise opportunity
What makes the franchise different / unique?
We are the only company offering our box through franchise agents.
What services do you offer?
We give our franchisees advertising materials, canvassing forms, sample products, and leads when an applicant to our website wants an agent to call – what more could you need?
How big is the market opportunity?
There are 22 million households in UK so that's a big market!
How is the brand marketed?
Currently online and there are discussions underway with major online sales companies to enclose our advertising leaflet with their dispatches.
How do you divide the regions?
By postcode area. E.g. 1 franchisee for all of LS area – Leeds.
The perfect franchisee
What do you look for in potential franchisees?
We take on franchisees from a range of ages and backgrounds but they all have plenty of energy, a friendly personality, are business oriented and have a desire to succeed and reach their targets.
So do franchisees work from an office, or are they home-based? Is it part-time or full-time?
If you are currently employed and want to test the water first we are happy with a franchisee working part-time. If you’re unemployed and looking for a challenge give us a try.
We have minimal initial franchise costs – just the purchase of two boxes at £75 each – against a recommended retail of £195 each that gives you a good margin. The only other requirement is that you have to have space to keep your stock. We also provide our franchises with 1000 leaflets.
How are franchisees vetted?
On their response – those that we think are suitable will be invited to a meeting in Loughborough (East Midlands near the M1).
What do you offer franchisees that sign-up?
Once we have an agreement for a franchisee they will operate across a specific post code area.
How much do franchisees pay and what are the ongoing franchise fees?
Franchisees pay nothing the first full year.After the first year, franchise papers can be signed at a cost of £950. After that the fee is £250 a year.
Success and growth
What is the potential of the business?
Franchisees working on their own selling 10 boxes a week at £70 cost can make £700 weekly. If you want to employ staff to canvass and sell/ fit boxes then revenues will clearly be higher.
What will the challenges be in achieving that?
The main issue our franchisees will need to overcome will be getting refusals but then they will just need to try again!
To what extent is the founder involved today?
Finally, is the company a British Franchise Association (BFA) member?
No – until we have a proved method.