Start-up winners of pop-up shop competition ‘Space for Ideas’ revealed
Custom cargo bikes, ethical clothing and 3D jewellery among businesses awarded two weeks' Central London retail space from Appear Here...
Pop-up marketplace Appear Here has announced the four winning start-ups of its ‘Space for Ideas’ competition – a national initiative to find the “next big retailers of tomorrow”.
Launched in June, the competition offered budding retail entrepreneurs the chance to win two weeks’ free prime retail space in London, alongside £3,000 funding, advertising in the Evening Standard, an EE 4G bundle of tech devices, and day of mentoring.
Judged by industry experts including Cambridge Satchel Company founder Julie Deane, Ceviche founder Martin Morales, and Appear Here founder and Young Gun Ross Bailey, the four winning businesses are custom cargo bike specialist The Possibility Shop by Porterlight Bicycles, ethical clothing brand Roots and Flax by Run&Fell, bespoke 3D printed jewellery company WonderLuk, and ‘Wild Card’ winner The Mini Edit; a childrenswear retail brand.
The start-ups will now operate their own shops from August 11 to August 24 in four top London retail destinations; Floral Street in Covent Garden, BOXPARK in Shoreditch, the King’s Road in Chelsea, and 19 Beauchamp Place in Knightsbridge.
Each of the winning ideas will also be helped with the design and fit out of their store by retail design agencies Sheridan & Co, Not Tom and Marmalade London.
Appear Here founder and CEO, Bailey, said of the competition:
“We set out to find the next big brands of tomorrow and these three winners all had ideas that went the extra mile and really tell the story of their brand. Appear Here’s aim is to help people make their ideas travel; when the shops launch, we hope they’ll do just that.”
On judging the winners, restaurateur Martin Morales, added:
“There were some lively discussions around the table at the judging, with quite a few entries narrowly missing out. However, the winning entries I believe all have the potential to do great things in their spaces.
“I love that Run&Fell are such champions of British manufacturing, Porterlight has a wonderful story to tell and WonderLuk bring great design to innovative tech. It’s a great mix and I look forward to visiting their stores when they open.”