{"id":45721,"date":"2015-05-11T10:16:46","date_gmt":"2015-05-11T09:16:46","guid":{"rendered":"http:\/\/startups.co.uk\/startups-100\/?p=45721"},"modified":"2021-05-18T13:08:58","modified_gmt":"2021-05-18T12:08:58","slug":"24-bright-north","status":"publish","type":"post","link":"https:\/\/startups.co.uk\/startups-100\/2015\/24-bright-north\/","title":{"rendered":"24. Bright North"},"content":{"rendered":"<p><b>Founders: <\/b>Ed Goring, Scott Boocock, Jeannie Arthur and Rob Hick<br><b>Founded: <\/b>December 2012<br><b>Website: <\/b><a href=\"http:\/\/www.brightnorth.co.uk\" target=\"_blank\" rel=\"noopener\">www.brightnorth.co.uk<\/a><\/p>\n<p>Alongside its inherent advantages, the complexities and many facets of multichannel commerce can be overwhelming and difficult to navigate &ndash; and that&rsquo;s where Bright North comes in. The platform provides solutions to help companies optimise all aspects of e-commerce, from image quality and feed production, to cart abandonment and customer retention.<\/p>\n<p>The London-based firm undertook some extensive market evaluation, and found that incorrect or poor product images and data, and a lack of method to find the most profitable affiliate marketing channels were the biggest challenges facing online retailers.<\/p>\n<p>The founders then used their research, and a combined experience in technology, data and e-commerce, to develop a suite of solutions that clients such as Thomas Cook, Sky, Samsung and Costa pay a setup and monthly licence fee to access.<\/p>\n<p>With &pound;1.5m angel investment, over the next year Bright North will focus on using increased marketing activity to gain traction in the enterprise e-commerce marketplace, as well as developing its platform to establish itself as the go to brand in the sector. An admirable commitment to research and responding to their clients needs should put the founders in good stead to achieve those goals. Watch this space.<\/p>\n\n","protected":false},"excerpt":{"rendered":"<p>Founders: Ed Goring, Scott Boocock, Jeannie Arthur and Rob HickFounded: December 2012Website: www.brightnorth.co.uk Alongside its inherent advantages, the complexities and many facets of multichannel commerce can be overwhelming and difficult to navigate &ndash; and that&rsquo;s where Bright North comes in. The platform provides solutions to help companies optimise all aspects of e-commerce, from image quality [&hellip;]<\/p>\n","protected":false},"author":91469,"featured_media":45722,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[179],"tags":[],"class_list":["post-45721","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-179"],"acf":[],"yoast_head":"\n<title>24. Bright North - Startups.co.uk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/startups.co.uk\/startups-100\/2015\/24-bright-north\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"24. 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The platform provides solutions to help companies optimise all aspects of e-commerce, from image quality [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/startups.co.uk\/startups-100\/2015\/24-bright-north\/\" \/>\n<meta property=\"og:site_name\" content=\"Startups 100 by Startups.co.uk: Start up a successful business\" \/>\n<meta property=\"article:published_time\" content=\"2015-05-11T09:16:46+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-05-18T12:08:58+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/images.startups.co.uk\/wp-content\/uploads\/sites\/3\/2015\/05\/Bright-North-Startups-100-2015.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"640\" \/>\n\t<meta property=\"og:image:height\" content=\"390\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"The Startups Team\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"The Startups Team\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/startups.co.uk\/startups-100\/2015\/24-bright-north\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/startups.co.uk\/startups-100\/2015\/24-bright-north\/\"},\"author\":{\"name\":\"The Startups Team\",\"@id\":\"https:\/\/startups.co.uk\/startups-100\/#\/schema\/person\/b79c62a7ab4db88c1f4e6447ccddaa60\"},\"headline\":\"24. 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