{"id":47437,"date":"2017-05-22T00:56:05","date_gmt":"2017-05-21T23:56:05","guid":{"rendered":"http:\/\/startups.co.uk\/startups-100\/?p=47437"},"modified":"2021-05-18T14:26:46","modified_gmt":"2021-05-18T13:26:46","slug":"55-snaffling-pig","status":"publish","type":"post","link":"https:\/\/startups.co.uk\/startups-100\/2017\/55-snaffling-pig\/","title":{"rendered":"55. Snaffling Pig"},"content":{"rendered":"<p><strong>Founder:<\/strong> Nick Coleman<br>\n<strong>Founded:<\/strong> June 2014<br>\n<strong>Website:<\/strong> <a href=\"http:\/\/www.snafflingpig.co.uk\" target=\"_blank\" rel=\"noopener\">www.snafflingpig.co.uk<\/a><\/p>\n<p>A place of conversation and contemplation, it&rsquo;s no surprise so many great British businesses have started down the local &ndash; and Snaffling Pig is no different.<\/p>\n<p>For Nick Coleman and Andrew Allen, a quick drink led to the pair discussing the recent rise and re-birth of classic British food and drink hitting menus and shop shelves across the country.<\/p>\n<p>With the craft beer revolution showing no signs of abating, the duo began to wonder why no one had revisited the much-loved British bar snack &ndash; the humble pork scratching.<\/p>\n<p>Served in pubs up and down the country for the past 250 years, the snack has been given a 21<sup>st<\/sup> century makeover by Snaffling Pig, while also attempting to retain its traditional charm and quality.<\/p>\n<p>The Berkshire-based start-up has 12 different flavours across its &lsquo;porkfolio&rsquo;, including salt and vinegar, sage and onion and sweet chili, while a deal with a brand with over 200 years&rsquo; heritage saw the arrival of the ham and Colman&rsquo;s Mustard scratchings in March.<\/p>\n<p>Selling its pub grub in re-fillable glass jars, as well as foil bags, the snacks are currently available in 1,500 pubs across the UK as well as John Lewis, Selfridges, Notonthehighstreet.com and Center Parks &ndash; to name a few.<\/p>\n<p>Appearing on <a href=\"https:\/\/startups.co.uk\/dragons-den-series-14-episode-3\/\"><em>Dragons&rsquo; Den<\/em> back in August<\/a>, Allen and Coleman&rsquo;s pig pitch was enough to lure Mr Moonpig himself Nick Jenkins to invest &pound;70,000 for 10% equity, while an appearance on ITV&rsquo;s <em>This Morning<\/em> saw its jars of savoury treats voted one of the top non-chocolate advent calendars for 2016 &ndash; and led to 3,800 orders in just three hours.<\/p>\n<p>Expecting to more than triple revenue to an impressive seven digit figure in 2017, it&rsquo;s little wonder Snaffling Pig has trotted into our Startups 100 ranking&hellip;<\/p>\n\n","protected":false},"excerpt":{"rendered":"<p>Founder: Nick Coleman Founded: June 2014 Website: www.snafflingpig.co.uk A place of conversation and contemplation, it&rsquo;s no surprise so many great British businesses have started down the local &ndash; and Snaffling Pig is no different. For Nick Coleman and Andrew Allen, a quick drink led to the pair discussing the recent rise and re-birth of classic [&hellip;]<\/p>\n","protected":false},"author":91469,"featured_media":47319,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[181],"tags":[],"class_list":["post-47437","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-181"],"acf":[],"yoast_head":"\n<title>55. Snaffling Pig - Startups.co.uk<\/title>\n<meta name=\"description\" content=\"Latching onto the craft beer revolution, Snaffling Pig has sought to raise the bar for the much-loved pub snack\u2026\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/startups.co.uk\/startups-100\/2017\/55-snaffling-pig\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"55. Snaffling Pig - Startups.co.uk\" \/>\n<meta property=\"og:description\" content=\"Latching onto the craft beer revolution, Snaffling Pig has sought to raise the bar for the much-loved pub snack\u2026\" \/>\n<meta property=\"og:url\" content=\"https:\/\/startups.co.uk\/startups-100\/2017\/55-snaffling-pig\/\" \/>\n<meta property=\"og:site_name\" content=\"Startups 100 by Startups.co.uk: Start up a successful business\" \/>\n<meta property=\"article:published_time\" content=\"2017-05-21T23:56:05+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-05-18T13:26:46+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/images.startups.co.uk\/wp-content\/uploads\/sites\/3\/2017\/05\/Snaffling-Pig-resized-640x390.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"640\" \/>\n\t<meta property=\"og:image:height\" content=\"390\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"The Startups Team\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"The Startups Team\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/startups.co.uk\/startups-100\/2017\/55-snaffling-pig\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/startups.co.uk\/startups-100\/2017\/55-snaffling-pig\/\"},\"author\":{\"name\":\"The Startups Team\",\"@id\":\"https:\/\/startups.co.uk\/startups-100\/#\/schema\/person\/b79c62a7ab4db88c1f4e6447ccddaa60\"},\"headline\":\"55. Snaffling Pig\",\"datePublished\":\"2017-05-21T23:56:05+00:00\",\"dateModified\":\"2021-05-18T13:26:46+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/startups.co.uk\/startups-100\/2017\/55-snaffling-pig\/\"},\"wordCount\":296,\"commentCount\":0,\"image\":{\"@id\":\"https:\/\/startups.co.uk\/startups-100\/2017\/55-snaffling-pig\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/images.startups.co.uk\/wp-content\/uploads\/sites\/3\/2017\/05\/Snaffling-Pig-resized-640x390.jpg\",\"articleSection\":[\"2017\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/startups.co.uk\/startups-100\/2017\/55-snaffling-pig\/#respond\"]}],\"copyrightYear\":\"2017\",\"copyrightHolder\":{\"@id\":\"https:\/\/startups.co.uk\/#organization\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/startups.co.uk\/startups-100\/2017\/55-snaffling-pig\/\",\"url\":\"https:\/\/startups.co.uk\/startups-100\/2017\/55-snaffling-pig\/\",\"name\":\"55. Snaffling Pig - Startups.co.uk\",\"isPartOf\":{\"@id\":\"https:\/\/startups.co.uk\/startups-100\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/startups.co.uk\/startups-100\/2017\/55-snaffling-pig\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/startups.co.uk\/startups-100\/2017\/55-snaffling-pig\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/images.startups.co.uk\/wp-content\/uploads\/sites\/3\/2017\/05\/Snaffling-Pig-resized-640x390.jpg\",\"datePublished\":\"2017-05-21T23:56:05+00:00\",\"dateModified\":\"2021-05-18T13:26:46+00:00\",\"author\":{\"@id\":\"https:\/\/startups.co.uk\/startups-100\/#\/schema\/person\/b79c62a7ab4db88c1f4e6447ccddaa60\"},\"description\":\"Latching onto the craft beer revolution, Snaffling Pig has sought to raise the bar for the much-loved pub snack\u2026\",\"breadcrumb\":{\"@id\":\"https:\/\/startups.co.uk\/startups-100\/2017\/55-snaffling-pig\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/startups.co.uk\/startups-100\/2017\/55-snaffling-pig\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/startups.co.uk\/startups-100\/2017\/55-snaffling-pig\/#primaryimage\",\"url\":\"https:\/\/images.startups.co.uk\/wp-content\/uploads\/sites\/3\/2017\/05\/Snaffling-Pig-resized-640x390.jpg\",\"contentUrl\":\"https:\/\/images.startups.co.uk\/wp-content\/uploads\/sites\/3\/2017\/05\/Snaffling-Pig-resized-640x390.jpg\",\"width\":640,\"height\":390,\"caption\":\"Nick Coleman: Snaffling Pig\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/startups.co.uk\/startups-100\/2017\/55-snaffling-pig\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/startups.co.uk\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Startups 100\",\"item\":\"https:\/\/startups.co.uk\/startups-100\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"2017\",\"item\":\"https:\/\/startups.co.uk\/startups-100\/2017\/\"},{\"@type\":\"ListItem\",\"position\":4,\"name\":\"55. Snaffling Pig\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/startups.co.uk\/startups-100\/#website\",\"url\":\"https:\/\/startups.co.uk\/startups-100\/\",\"name\":\"Startups 100 by Startups.co.uk: Start up a successful business\",\"description\":\"The UK&#039;s No.1 service for starting a business\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/startups.co.uk\/startups-100\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/startups.co.uk\/startups-100\/#\/schema\/person\/b79c62a7ab4db88c1f4e6447ccddaa60\",\"name\":\"The Startups Team\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/secure.gravatar.com\/avatar\/3c8cd68a78d325e8bbe4f764947a9052a9f89e15edf1385ad33bf583be4d8962?s=96&d=mm&r=g\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/3c8cd68a78d325e8bbe4f764947a9052a9f89e15edf1385ad33bf583be4d8962?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/3c8cd68a78d325e8bbe4f764947a9052a9f89e15edf1385ad33bf583be4d8962?s=96&d=mm&r=g\",\"caption\":\"The Startups Team\"}}]}<\/script>\n","yoast_head_json":{"title":"55. Snaffling Pig - Startups.co.uk","description":"Latching onto the craft beer revolution, Snaffling Pig has sought to raise the bar for the much-loved pub snack\u2026","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/startups.co.uk\/startups-100\/2017\/55-snaffling-pig\/","og_locale":"en_US","og_type":"article","og_title":"55. Snaffling Pig - Startups.co.uk","og_description":"Latching onto the craft beer revolution, Snaffling Pig has sought to raise the bar for the much-loved pub snack\u2026","og_url":"https:\/\/startups.co.uk\/startups-100\/2017\/55-snaffling-pig\/","og_site_name":"Startups 100 by Startups.co.uk: Start up a successful business","article_published_time":"2017-05-21T23:56:05+00:00","article_modified_time":"2021-05-18T13:26:46+00:00","og_image":[{"width":640,"height":390,"url":"https:\/\/images.startups.co.uk\/wp-content\/uploads\/sites\/3\/2017\/05\/Snaffling-Pig-resized-640x390.jpg","type":"image\/jpeg"}],"author":"The Startups Team","twitter_card":"summary_large_image","twitter_misc":{"Written by":"The Startups Team","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/startups.co.uk\/startups-100\/2017\/55-snaffling-pig\/#article","isPartOf":{"@id":"https:\/\/startups.co.uk\/startups-100\/2017\/55-snaffling-pig\/"},"author":{"name":"The Startups Team","@id":"https:\/\/startups.co.uk\/startups-100\/#\/schema\/person\/b79c62a7ab4db88c1f4e6447ccddaa60"},"headline":"55. Snaffling Pig","datePublished":"2017-05-21T23:56:05+00:00","dateModified":"2021-05-18T13:26:46+00:00","mainEntityOfPage":{"@id":"https:\/\/startups.co.uk\/startups-100\/2017\/55-snaffling-pig\/"},"wordCount":296,"commentCount":0,"image":{"@id":"https:\/\/startups.co.uk\/startups-100\/2017\/55-snaffling-pig\/#primaryimage"},"thumbnailUrl":"https:\/\/images.startups.co.uk\/wp-content\/uploads\/sites\/3\/2017\/05\/Snaffling-Pig-resized-640x390.jpg","articleSection":["2017"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/startups.co.uk\/startups-100\/2017\/55-snaffling-pig\/#respond"]}],"copyrightYear":"2017","copyrightHolder":{"@id":"https:\/\/startups.co.uk\/#organization"}},{"@type":"WebPage","@id":"https:\/\/startups.co.uk\/startups-100\/2017\/55-snaffling-pig\/","url":"https:\/\/startups.co.uk\/startups-100\/2017\/55-snaffling-pig\/","name":"55. Snaffling Pig - Startups.co.uk","isPartOf":{"@id":"https:\/\/startups.co.uk\/startups-100\/#website"},"primaryImageOfPage":{"@id":"https:\/\/startups.co.uk\/startups-100\/2017\/55-snaffling-pig\/#primaryimage"},"image":{"@id":"https:\/\/startups.co.uk\/startups-100\/2017\/55-snaffling-pig\/#primaryimage"},"thumbnailUrl":"https:\/\/images.startups.co.uk\/wp-content\/uploads\/sites\/3\/2017\/05\/Snaffling-Pig-resized-640x390.jpg","datePublished":"2017-05-21T23:56:05+00:00","dateModified":"2021-05-18T13:26:46+00:00","author":{"@id":"https:\/\/startups.co.uk\/startups-100\/#\/schema\/person\/b79c62a7ab4db88c1f4e6447ccddaa60"},"description":"Latching onto the craft beer revolution, Snaffling Pig has sought to raise the bar for the much-loved pub snack\u2026","breadcrumb":{"@id":"https:\/\/startups.co.uk\/startups-100\/2017\/55-snaffling-pig\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/startups.co.uk\/startups-100\/2017\/55-snaffling-pig\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/startups.co.uk\/startups-100\/2017\/55-snaffling-pig\/#primaryimage","url":"https:\/\/images.startups.co.uk\/wp-content\/uploads\/sites\/3\/2017\/05\/Snaffling-Pig-resized-640x390.jpg","contentUrl":"https:\/\/images.startups.co.uk\/wp-content\/uploads\/sites\/3\/2017\/05\/Snaffling-Pig-resized-640x390.jpg","width":640,"height":390,"caption":"Nick Coleman: Snaffling Pig"},{"@type":"BreadcrumbList","@id":"https:\/\/startups.co.uk\/startups-100\/2017\/55-snaffling-pig\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/startups.co.uk\/"},{"@type":"ListItem","position":2,"name":"Startups 100","item":"https:\/\/startups.co.uk\/startups-100\/"},{"@type":"ListItem","position":3,"name":"2017","item":"https:\/\/startups.co.uk\/startups-100\/2017\/"},{"@type":"ListItem","position":4,"name":"55. Snaffling Pig"}]},{"@type":"WebSite","@id":"https:\/\/startups.co.uk\/startups-100\/#website","url":"https:\/\/startups.co.uk\/startups-100\/","name":"Startups 100 by Startups.co.uk: Start up a successful business","description":"The UK&#039;s No.1 service for starting a business","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/startups.co.uk\/startups-100\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/startups.co.uk\/startups-100\/#\/schema\/person\/b79c62a7ab4db88c1f4e6447ccddaa60","name":"The Startups Team","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/3c8cd68a78d325e8bbe4f764947a9052a9f89e15edf1385ad33bf583be4d8962?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/3c8cd68a78d325e8bbe4f764947a9052a9f89e15edf1385ad33bf583be4d8962?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/3c8cd68a78d325e8bbe4f764947a9052a9f89e15edf1385ad33bf583be4d8962?s=96&d=mm&r=g","caption":"The Startups Team"}}]}},"_links":{"self":[{"href":"https:\/\/startups.co.uk\/startups-100\/wp-json\/wp\/v2\/posts\/47437","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/startups.co.uk\/startups-100\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/startups.co.uk\/startups-100\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/startups.co.uk\/startups-100\/wp-json\/wp\/v2\/users\/91469"}],"replies":[{"embeddable":true,"href":"https:\/\/startups.co.uk\/startups-100\/wp-json\/wp\/v2\/comments?post=47437"}],"version-history":[{"count":0,"href":"https:\/\/startups.co.uk\/startups-100\/wp-json\/wp\/v2\/posts\/47437\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/startups.co.uk\/startups-100\/wp-json\/wp\/v2\/media\/47319"}],"wp:attachment":[{"href":"https:\/\/startups.co.uk\/startups-100\/wp-json\/wp\/v2\/media?parent=47437"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/startups.co.uk\/startups-100\/wp-json\/wp\/v2\/categories?post=47437"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/startups.co.uk\/startups-100\/wp-json\/wp\/v2\/tags?post=47437"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}