{"id":48505,"date":"2018-05-21T00:26:16","date_gmt":"2018-05-20T23:26:16","guid":{"rendered":"https:\/\/startups.co.uk\/startups-100\/?p=48505"},"modified":"2021-02-03T11:19:04","modified_gmt":"2021-02-03T11:19:04","slug":"61-cudoni","status":"publish","type":"post","link":"https:\/\/startups.co.uk\/startups-100\/2018\/61-cudoni\/","title":{"rendered":"61. Cudoni"},"content":{"rendered":"<p><strong>Founder:&nbsp;<\/strong>James Harford-Tyrer<br>\n<strong>Founded: <\/strong>September 2015 (launched May 2017)<br>\n<strong>Website: <\/strong><a href=\"https:\/\/www.cudoni.com\/\" target=\"_blank\" rel=\"noopener\">www.cudoni.com<\/a><\/p>\n<p>Cudoni is the easiest way for busy people to sell their pre-owned luxury and VIP goods.<\/p>\n<p>The company was started by 26-year-old young entrepreneur to watch James Harford-Tyrer&nbsp;who rather ironically, set up the business with no money or savings; selling his car and most of his possessions to get his idea off the ground and to create an initial prototype.<\/p>\n<p>Evidently, this was a risk worth taking.<\/p>\n<p>Launched only in May last year, Cudoni&rsquo;s private VIP service is now used by celebrities, high-net worth individuals, and professionals in the luxury goods space.<\/p>\n<p>The start-up takes care of the whole sales process for them and this includes&nbsp;in-house collection by one of its representatives at a time and location of their choosing, through to professional photography, listing, customer handling and fulfilment.<\/p>\n<p>Priding itself on providing a more personable and high-end service than anyone else in the market, Cudoni&rsquo;s in-house technology allows it&nbsp;to extract the maximum value from each item that it sells. On average, the start-up sells items for 30% higher than if the individual were to sell the same item themselves.<\/p>\n<p>Recently recognised as one of the best fashion resale sites by <em>The Telegraph<\/em>, alongside retail giants like eBay, Cudoni appears to have come a long way from Harford-Tyrer&rsquo;s early start-up days.<\/p>\n<p>While the business was started organically, today Cudoni has raised &pound;575,000 in funding and its investors are equally as impressive; Capital One founder Matt Cooper and Vita Coco CEO Giles Brook have both invested in the business.<\/p>\n<p>&nbsp;<\/p>\n<p>So, what does Harford-Tyrer have up his sleeves for Cudoni next? He asserts that his goal is clear:<\/p>\n<p>&ldquo;We&rsquo;re looking to reshape the face of luxury goods resale, globally. We want to be the biggest player in a fiercely competitive market and have absolute belief that we&rsquo;re going to succeed.&rdquo;<\/p>\n<p>&nbsp;<\/p>\n\n","protected":false},"excerpt":{"rendered":"<p>Founder:&nbsp;James Harford-Tyrer Founded: September 2015 (launched May 2017) Website: www.cudoni.com Cudoni is the easiest way for busy people to sell their pre-owned luxury and VIP goods. The company was started by 26-year-old young entrepreneur to watch James Harford-Tyrer&nbsp;who rather ironically, set up the business with no money or savings; selling his car and most of [&hellip;]<\/p>\n","protected":false},"author":63583,"featured_media":48510,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[183],"tags":[],"class_list":["post-48505","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-183"],"acf":[],"yoast_head":"\n<title>61. Cudoni - Startups 100 2018 | Startups.co.uk<\/title>\n<meta name=\"description\" content=\"Meet the London-based luxury goods and fashion resale VIP service providing the easiest way for busy people to sell pre-owned items\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/startups.co.uk\/startups-100\/2018\/61-cudoni\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"61. Cudoni - Startups 100 2018 | Startups.co.uk\" \/>\n<meta property=\"og:description\" content=\"Meet the London-based luxury goods and fashion resale VIP service providing the easiest way for busy people to sell pre-owned items\" \/>\n<meta property=\"og:url\" content=\"https:\/\/startups.co.uk\/startups-100\/2018\/61-cudoni\/\" \/>\n<meta property=\"og:site_name\" content=\"Startups 100 by Startups.co.uk: Start up a successful business\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/startupstowers\" \/>\n<meta property=\"article:published_time\" content=\"2018-05-20T23:26:16+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-02-03T11:19:04+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/images.startups.co.uk\/wp-content\/uploads\/sites\/3\/2018\/05\/Cudoni-Startups-1001.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"640\" \/>\n\t<meta property=\"og:image:height\" content=\"390\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Megan Dunsby\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@startupstowers\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Megan Dunsby\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/startups.co.uk\/startups-100\/2018\/61-cudoni\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/startups.co.uk\/startups-100\/2018\/61-cudoni\/\"},\"author\":{\"name\":\"Megan Dunsby\",\"@id\":\"https:\/\/startups.co.uk\/startups-100\/#\/schema\/person\/3193fc8133d18cc711e48499c85f381b\"},\"headline\":\"61. Cudoni\",\"datePublished\":\"2018-05-20T23:26:16+00:00\",\"dateModified\":\"2021-02-03T11:19:04+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/startups.co.uk\/startups-100\/2018\/61-cudoni\/\"},\"wordCount\":318,\"commentCount\":0,\"image\":{\"@id\":\"https:\/\/startups.co.uk\/startups-100\/2018\/61-cudoni\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/images.startups.co.uk\/wp-content\/uploads\/sites\/3\/2018\/05\/Cudoni-Startups-1001.jpg\",\"articleSection\":[\"2018\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/startups.co.uk\/startups-100\/2018\/61-cudoni\/#respond\"]}],\"copyrightYear\":\"2018\",\"copyrightHolder\":{\"@id\":\"https:\/\/startups.co.uk\/#organization\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/startups.co.uk\/startups-100\/2018\/61-cudoni\/\",\"url\":\"https:\/\/startups.co.uk\/startups-100\/2018\/61-cudoni\/\",\"name\":\"61. Cudoni - Startups 100 2018 | Startups.co.uk\",\"isPartOf\":{\"@id\":\"https:\/\/startups.co.uk\/startups-100\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/startups.co.uk\/startups-100\/2018\/61-cudoni\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/startups.co.uk\/startups-100\/2018\/61-cudoni\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/images.startups.co.uk\/wp-content\/uploads\/sites\/3\/2018\/05\/Cudoni-Startups-1001.jpg\",\"datePublished\":\"2018-05-20T23:26:16+00:00\",\"dateModified\":\"2021-02-03T11:19:04+00:00\",\"author\":{\"@id\":\"https:\/\/startups.co.uk\/startups-100\/#\/schema\/person\/3193fc8133d18cc711e48499c85f381b\"},\"description\":\"Meet the London-based luxury goods and fashion resale VIP service providing the easiest way for busy people to sell pre-owned items\",\"breadcrumb\":{\"@id\":\"https:\/\/startups.co.uk\/startups-100\/2018\/61-cudoni\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/startups.co.uk\/startups-100\/2018\/61-cudoni\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/startups.co.uk\/startups-100\/2018\/61-cudoni\/#primaryimage\",\"url\":\"https:\/\/images.startups.co.uk\/wp-content\/uploads\/sites\/3\/2018\/05\/Cudoni-Startups-1001.jpg\",\"contentUrl\":\"https:\/\/images.startups.co.uk\/wp-content\/uploads\/sites\/3\/2018\/05\/Cudoni-Startups-1001.jpg\",\"width\":640,\"height\":390},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/startups.co.uk\/startups-100\/2018\/61-cudoni\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/startups.co.uk\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Startups 100\",\"item\":\"https:\/\/startups.co.uk\/startups-100\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"2018\",\"item\":\"https:\/\/startups.co.uk\/startups-100\/2018\/\"},{\"@type\":\"ListItem\",\"position\":4,\"name\":\"61. Cudoni\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/startups.co.uk\/startups-100\/#website\",\"url\":\"https:\/\/startups.co.uk\/startups-100\/\",\"name\":\"Startups 100 by Startups.co.uk: Start up a successful business\",\"description\":\"The UK&#039;s No.1 service for starting a business\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/startups.co.uk\/startups-100\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/startups.co.uk\/startups-100\/#\/schema\/person\/3193fc8133d18cc711e48499c85f381b\",\"name\":\"Megan Dunsby\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/secure.gravatar.com\/avatar\/3295d96d173c0ec87376e71f6c3586d5d495ab1beec516d87c31eabffbe132a6?s=96&d=mm&r=g\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/3295d96d173c0ec87376e71f6c3586d5d495ab1beec516d87c31eabffbe132a6?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/3295d96d173c0ec87376e71f6c3586d5d495ab1beec516d87c31eabffbe132a6?s=96&d=mm&r=g\",\"caption\":\"Megan Dunsby\"},\"description\":\"Features and News Editor for Startups.co.uk\",\"sameAs\":[\"https:\/\/www.facebook.com\/startupstowers\",\"https:\/\/x.com\/startupstowers\"]}]}<\/script>\n","yoast_head_json":{"title":"61. Cudoni - Startups 100 2018 | Startups.co.uk","description":"Meet the London-based luxury goods and fashion resale VIP service providing the easiest way for busy people to sell pre-owned items","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/startups.co.uk\/startups-100\/2018\/61-cudoni\/","og_locale":"en_US","og_type":"article","og_title":"61. Cudoni - Startups 100 2018 | Startups.co.uk","og_description":"Meet the London-based luxury goods and fashion resale VIP service providing the easiest way for busy people to sell pre-owned items","og_url":"https:\/\/startups.co.uk\/startups-100\/2018\/61-cudoni\/","og_site_name":"Startups 100 by Startups.co.uk: Start up a successful business","article_author":"https:\/\/www.facebook.com\/startupstowers","article_published_time":"2018-05-20T23:26:16+00:00","article_modified_time":"2021-02-03T11:19:04+00:00","og_image":[{"width":640,"height":390,"url":"https:\/\/images.startups.co.uk\/wp-content\/uploads\/sites\/3\/2018\/05\/Cudoni-Startups-1001.jpg","type":"image\/jpeg"}],"author":"Megan Dunsby","twitter_card":"summary_large_image","twitter_creator":"@startupstowers","twitter_misc":{"Written by":"Megan Dunsby","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/startups.co.uk\/startups-100\/2018\/61-cudoni\/#article","isPartOf":{"@id":"https:\/\/startups.co.uk\/startups-100\/2018\/61-cudoni\/"},"author":{"name":"Megan Dunsby","@id":"https:\/\/startups.co.uk\/startups-100\/#\/schema\/person\/3193fc8133d18cc711e48499c85f381b"},"headline":"61. Cudoni","datePublished":"2018-05-20T23:26:16+00:00","dateModified":"2021-02-03T11:19:04+00:00","mainEntityOfPage":{"@id":"https:\/\/startups.co.uk\/startups-100\/2018\/61-cudoni\/"},"wordCount":318,"commentCount":0,"image":{"@id":"https:\/\/startups.co.uk\/startups-100\/2018\/61-cudoni\/#primaryimage"},"thumbnailUrl":"https:\/\/images.startups.co.uk\/wp-content\/uploads\/sites\/3\/2018\/05\/Cudoni-Startups-1001.jpg","articleSection":["2018"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/startups.co.uk\/startups-100\/2018\/61-cudoni\/#respond"]}],"copyrightYear":"2018","copyrightHolder":{"@id":"https:\/\/startups.co.uk\/#organization"}},{"@type":"WebPage","@id":"https:\/\/startups.co.uk\/startups-100\/2018\/61-cudoni\/","url":"https:\/\/startups.co.uk\/startups-100\/2018\/61-cudoni\/","name":"61. Cudoni - Startups 100 2018 | Startups.co.uk","isPartOf":{"@id":"https:\/\/startups.co.uk\/startups-100\/#website"},"primaryImageOfPage":{"@id":"https:\/\/startups.co.uk\/startups-100\/2018\/61-cudoni\/#primaryimage"},"image":{"@id":"https:\/\/startups.co.uk\/startups-100\/2018\/61-cudoni\/#primaryimage"},"thumbnailUrl":"https:\/\/images.startups.co.uk\/wp-content\/uploads\/sites\/3\/2018\/05\/Cudoni-Startups-1001.jpg","datePublished":"2018-05-20T23:26:16+00:00","dateModified":"2021-02-03T11:19:04+00:00","author":{"@id":"https:\/\/startups.co.uk\/startups-100\/#\/schema\/person\/3193fc8133d18cc711e48499c85f381b"},"description":"Meet the London-based luxury goods and fashion resale VIP service providing the easiest way for busy people to sell pre-owned items","breadcrumb":{"@id":"https:\/\/startups.co.uk\/startups-100\/2018\/61-cudoni\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/startups.co.uk\/startups-100\/2018\/61-cudoni\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/startups.co.uk\/startups-100\/2018\/61-cudoni\/#primaryimage","url":"https:\/\/images.startups.co.uk\/wp-content\/uploads\/sites\/3\/2018\/05\/Cudoni-Startups-1001.jpg","contentUrl":"https:\/\/images.startups.co.uk\/wp-content\/uploads\/sites\/3\/2018\/05\/Cudoni-Startups-1001.jpg","width":640,"height":390},{"@type":"BreadcrumbList","@id":"https:\/\/startups.co.uk\/startups-100\/2018\/61-cudoni\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/startups.co.uk\/"},{"@type":"ListItem","position":2,"name":"Startups 100","item":"https:\/\/startups.co.uk\/startups-100\/"},{"@type":"ListItem","position":3,"name":"2018","item":"https:\/\/startups.co.uk\/startups-100\/2018\/"},{"@type":"ListItem","position":4,"name":"61. Cudoni"}]},{"@type":"WebSite","@id":"https:\/\/startups.co.uk\/startups-100\/#website","url":"https:\/\/startups.co.uk\/startups-100\/","name":"Startups 100 by Startups.co.uk: Start up a successful business","description":"The UK&#039;s No.1 service for starting a business","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/startups.co.uk\/startups-100\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/startups.co.uk\/startups-100\/#\/schema\/person\/3193fc8133d18cc711e48499c85f381b","name":"Megan Dunsby","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/3295d96d173c0ec87376e71f6c3586d5d495ab1beec516d87c31eabffbe132a6?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/3295d96d173c0ec87376e71f6c3586d5d495ab1beec516d87c31eabffbe132a6?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/3295d96d173c0ec87376e71f6c3586d5d495ab1beec516d87c31eabffbe132a6?s=96&d=mm&r=g","caption":"Megan Dunsby"},"description":"Features and News Editor for Startups.co.uk","sameAs":["https:\/\/www.facebook.com\/startupstowers","https:\/\/x.com\/startupstowers"]}]}},"_links":{"self":[{"href":"https:\/\/startups.co.uk\/startups-100\/wp-json\/wp\/v2\/posts\/48505","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/startups.co.uk\/startups-100\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/startups.co.uk\/startups-100\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/startups.co.uk\/startups-100\/wp-json\/wp\/v2\/users\/63583"}],"replies":[{"embeddable":true,"href":"https:\/\/startups.co.uk\/startups-100\/wp-json\/wp\/v2\/comments?post=48505"}],"version-history":[{"count":0,"href":"https:\/\/startups.co.uk\/startups-100\/wp-json\/wp\/v2\/posts\/48505\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/startups.co.uk\/startups-100\/wp-json\/wp\/v2\/media\/48510"}],"wp:attachment":[{"href":"https:\/\/startups.co.uk\/startups-100\/wp-json\/wp\/v2\/media?parent=48505"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/startups.co.uk\/startups-100\/wp-json\/wp\/v2\/categories?post=48505"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/startups.co.uk\/startups-100\/wp-json\/wp\/v2\/tags?post=48505"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}