{"id":643,"date":"2012-07-08T08:24:15","date_gmt":"2012-07-08T07:24:15","guid":{"rendered":"http:\/\/startups.co.uk\/?p=643"},"modified":"2021-05-18T10:36:18","modified_gmt":"2021-05-18T09:36:18","slug":"74-the-bicycle-academy","status":"publish","type":"post","link":"https:\/\/startups.co.uk\/startups-100\/2012\/74-the-bicycle-academy\/","title":{"rendered":"74. The Bicycle Academy"},"content":{"rendered":"<p><strong>Founder:<\/strong>&nbsp;Andrew Denham<br>\n<strong>Founded:<\/strong>&nbsp;November 2011<br>\n<strong>Website:&nbsp;<\/strong><a href=\"http:\/\/www.thebicycleacademy.org\/\" target=\"_blank\" rel=\"noopener\">www.thebicycleacademy.org<\/a><\/p>\n<p>Andrew Denham is the essence of the modern entrepreneur. Frustrated with his day job in the offshore oil industry, he started (on the side) an enterprise which combines business brilliance with social consciousness. Not only does The Bicycle Academy tap into the booming cycling sector, it will donate the first bike made by every student to someone who really needs it in Africa, bring tourism to the founder&rsquo;s local community and pass the fading skill of bicycle-frame-building on to the next generation.<\/p>\n<p>Furthermore, rather than beg the banks for start-up capital, Denham launched a pioneering crowdfunding pitch &ndash; raising &pound;40,000 in five days, with a campaign which has become an inspiring blueprint for best practice on such platforms.<\/p>\n\n","protected":false},"excerpt":{"rendered":"<p>Founder:&nbsp;Andrew Denham Founded:&nbsp;November 2011 Website:&nbsp;www.thebicycleacademy.org Andrew Denham is the essence of the modern entrepreneur. Frustrated with his day job in the offshore oil industry, he started (on the side) an enterprise which combines business brilliance with social consciousness. Not only does The Bicycle Academy tap into the booming cycling sector, it will donate the first [&hellip;]<\/p>\n","protected":false},"author":91469,"featured_media":644,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[157],"tags":[],"class_list":["post-643","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-157"],"acf":[],"yoast_head":"\n<title>74. The Bicycle Academy - Startups.co.uk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/startups.co.uk\/startups-100\/2012\/74-the-bicycle-academy\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"74. The Bicycle Academy - Startups.co.uk\" \/>\n<meta property=\"og:description\" content=\"Founder:&nbsp;Andrew Denham Founded:&nbsp;November 2011 Website:&nbsp;www.thebicycleacademy.org Andrew Denham is the essence of the modern entrepreneur. Frustrated with his day job in the offshore oil industry, he started (on the side) an enterprise which combines business brilliance with social consciousness. Not only does The Bicycle Academy tap into the booming cycling sector, it will donate the first [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/startups.co.uk\/startups-100\/2012\/74-the-bicycle-academy\/\" \/>\n<meta property=\"og:site_name\" content=\"Startups 100 by Startups.co.uk: Start up a successful business\" \/>\n<meta property=\"article:published_time\" content=\"2012-07-08T07:24:15+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-05-18T09:36:18+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/images.startups.co.uk\/wp-content\/uploads\/sites\/3\/2012\/07\/2070016488The-Bicycle-Academy-Andrew-Denham2.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"254\" \/>\n\t<meta property=\"og:image:height\" content=\"180\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"The Startups Team\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"The Startups Team\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/startups.co.uk\/startups-100\/2012\/74-the-bicycle-academy\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/startups.co.uk\/startups-100\/2012\/74-the-bicycle-academy\/\"},\"author\":{\"name\":\"The Startups Team\",\"@id\":\"https:\/\/startups.co.uk\/startups-100\/#\/schema\/person\/b79c62a7ab4db88c1f4e6447ccddaa60\"},\"headline\":\"74. The Bicycle Academy\",\"datePublished\":\"2012-07-08T07:24:15+00:00\",\"dateModified\":\"2021-05-18T09:36:18+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/startups.co.uk\/startups-100\/2012\/74-the-bicycle-academy\/\"},\"wordCount\":130,\"image\":{\"@id\":\"https:\/\/startups.co.uk\/startups-100\/2012\/74-the-bicycle-academy\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/images.startups.co.uk\/wp-content\/uploads\/sites\/3\/2012\/07\/2070016488The-Bicycle-Academy-Andrew-Denham2.jpg\",\"articleSection\":[\"2012\"],\"inLanguage\":\"en-US\",\"copyrightYear\":\"2012\",\"copyrightHolder\":{\"@id\":\"https:\/\/startups.co.uk\/#organization\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/startups.co.uk\/startups-100\/2012\/74-the-bicycle-academy\/\",\"url\":\"https:\/\/startups.co.uk\/startups-100\/2012\/74-the-bicycle-academy\/\",\"name\":\"74. The Bicycle Academy - Startups.co.uk\",\"isPartOf\":{\"@id\":\"https:\/\/startups.co.uk\/startups-100\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/startups.co.uk\/startups-100\/2012\/74-the-bicycle-academy\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/startups.co.uk\/startups-100\/2012\/74-the-bicycle-academy\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/images.startups.co.uk\/wp-content\/uploads\/sites\/3\/2012\/07\/2070016488The-Bicycle-Academy-Andrew-Denham2.jpg\",\"datePublished\":\"2012-07-08T07:24:15+00:00\",\"dateModified\":\"2021-05-18T09:36:18+00:00\",\"author\":{\"@id\":\"https:\/\/startups.co.uk\/startups-100\/#\/schema\/person\/b79c62a7ab4db88c1f4e6447ccddaa60\"},\"breadcrumb\":{\"@id\":\"https:\/\/startups.co.uk\/startups-100\/2012\/74-the-bicycle-academy\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/startups.co.uk\/startups-100\/2012\/74-the-bicycle-academy\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/startups.co.uk\/startups-100\/2012\/74-the-bicycle-academy\/#primaryimage\",\"url\":\"https:\/\/images.startups.co.uk\/wp-content\/uploads\/sites\/3\/2012\/07\/2070016488The-Bicycle-Academy-Andrew-Denham2.jpg\",\"contentUrl\":\"https:\/\/images.startups.co.uk\/wp-content\/uploads\/sites\/3\/2012\/07\/2070016488The-Bicycle-Academy-Andrew-Denham2.jpg\",\"width\":254,\"height\":180,\"caption\":\"The Bicycle Academy: Andrew Denham\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/startups.co.uk\/startups-100\/2012\/74-the-bicycle-academy\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/startups.co.uk\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Startups 100\",\"item\":\"https:\/\/startups.co.uk\/startups-100\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"2012\",\"item\":\"https:\/\/startups.co.uk\/startups-100\/2012\/\"},{\"@type\":\"ListItem\",\"position\":4,\"name\":\"74. The Bicycle Academy\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/startups.co.uk\/startups-100\/#website\",\"url\":\"https:\/\/startups.co.uk\/startups-100\/\",\"name\":\"Startups 100 by Startups.co.uk: Start up a successful business\",\"description\":\"The UK&#039;s No.1 service for starting a business\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/startups.co.uk\/startups-100\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/startups.co.uk\/startups-100\/#\/schema\/person\/b79c62a7ab4db88c1f4e6447ccddaa60\",\"name\":\"The Startups Team\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/secure.gravatar.com\/avatar\/3c8cd68a78d325e8bbe4f764947a9052a9f89e15edf1385ad33bf583be4d8962?s=96&d=mm&r=g\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/3c8cd68a78d325e8bbe4f764947a9052a9f89e15edf1385ad33bf583be4d8962?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/3c8cd68a78d325e8bbe4f764947a9052a9f89e15edf1385ad33bf583be4d8962?s=96&d=mm&r=g\",\"caption\":\"The Startups Team\"}}]}<\/script>\n","yoast_head_json":{"title":"74. The Bicycle Academy - Startups.co.uk","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/startups.co.uk\/startups-100\/2012\/74-the-bicycle-academy\/","og_locale":"en_US","og_type":"article","og_title":"74. The Bicycle Academy - Startups.co.uk","og_description":"Founder:&nbsp;Andrew Denham Founded:&nbsp;November 2011 Website:&nbsp;www.thebicycleacademy.org Andrew Denham is the essence of the modern entrepreneur. Frustrated with his day job in the offshore oil industry, he started (on the side) an enterprise which combines business brilliance with social consciousness. Not only does The Bicycle Academy tap into the booming cycling sector, it will donate the first [&hellip;]","og_url":"https:\/\/startups.co.uk\/startups-100\/2012\/74-the-bicycle-academy\/","og_site_name":"Startups 100 by Startups.co.uk: Start up a successful business","article_published_time":"2012-07-08T07:24:15+00:00","article_modified_time":"2021-05-18T09:36:18+00:00","og_image":[{"width":254,"height":180,"url":"https:\/\/images.startups.co.uk\/wp-content\/uploads\/sites\/3\/2012\/07\/2070016488The-Bicycle-Academy-Andrew-Denham2.jpg","type":"image\/jpeg"}],"author":"The Startups Team","twitter_card":"summary_large_image","twitter_misc":{"Written by":"The Startups Team","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/startups.co.uk\/startups-100\/2012\/74-the-bicycle-academy\/#article","isPartOf":{"@id":"https:\/\/startups.co.uk\/startups-100\/2012\/74-the-bicycle-academy\/"},"author":{"name":"The Startups Team","@id":"https:\/\/startups.co.uk\/startups-100\/#\/schema\/person\/b79c62a7ab4db88c1f4e6447ccddaa60"},"headline":"74. The Bicycle Academy","datePublished":"2012-07-08T07:24:15+00:00","dateModified":"2021-05-18T09:36:18+00:00","mainEntityOfPage":{"@id":"https:\/\/startups.co.uk\/startups-100\/2012\/74-the-bicycle-academy\/"},"wordCount":130,"image":{"@id":"https:\/\/startups.co.uk\/startups-100\/2012\/74-the-bicycle-academy\/#primaryimage"},"thumbnailUrl":"https:\/\/images.startups.co.uk\/wp-content\/uploads\/sites\/3\/2012\/07\/2070016488The-Bicycle-Academy-Andrew-Denham2.jpg","articleSection":["2012"],"inLanguage":"en-US","copyrightYear":"2012","copyrightHolder":{"@id":"https:\/\/startups.co.uk\/#organization"}},{"@type":"WebPage","@id":"https:\/\/startups.co.uk\/startups-100\/2012\/74-the-bicycle-academy\/","url":"https:\/\/startups.co.uk\/startups-100\/2012\/74-the-bicycle-academy\/","name":"74. The Bicycle Academy - Startups.co.uk","isPartOf":{"@id":"https:\/\/startups.co.uk\/startups-100\/#website"},"primaryImageOfPage":{"@id":"https:\/\/startups.co.uk\/startups-100\/2012\/74-the-bicycle-academy\/#primaryimage"},"image":{"@id":"https:\/\/startups.co.uk\/startups-100\/2012\/74-the-bicycle-academy\/#primaryimage"},"thumbnailUrl":"https:\/\/images.startups.co.uk\/wp-content\/uploads\/sites\/3\/2012\/07\/2070016488The-Bicycle-Academy-Andrew-Denham2.jpg","datePublished":"2012-07-08T07:24:15+00:00","dateModified":"2021-05-18T09:36:18+00:00","author":{"@id":"https:\/\/startups.co.uk\/startups-100\/#\/schema\/person\/b79c62a7ab4db88c1f4e6447ccddaa60"},"breadcrumb":{"@id":"https:\/\/startups.co.uk\/startups-100\/2012\/74-the-bicycle-academy\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/startups.co.uk\/startups-100\/2012\/74-the-bicycle-academy\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/startups.co.uk\/startups-100\/2012\/74-the-bicycle-academy\/#primaryimage","url":"https:\/\/images.startups.co.uk\/wp-content\/uploads\/sites\/3\/2012\/07\/2070016488The-Bicycle-Academy-Andrew-Denham2.jpg","contentUrl":"https:\/\/images.startups.co.uk\/wp-content\/uploads\/sites\/3\/2012\/07\/2070016488The-Bicycle-Academy-Andrew-Denham2.jpg","width":254,"height":180,"caption":"The Bicycle Academy: Andrew Denham"},{"@type":"BreadcrumbList","@id":"https:\/\/startups.co.uk\/startups-100\/2012\/74-the-bicycle-academy\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/startups.co.uk\/"},{"@type":"ListItem","position":2,"name":"Startups 100","item":"https:\/\/startups.co.uk\/startups-100\/"},{"@type":"ListItem","position":3,"name":"2012","item":"https:\/\/startups.co.uk\/startups-100\/2012\/"},{"@type":"ListItem","position":4,"name":"74. The Bicycle Academy"}]},{"@type":"WebSite","@id":"https:\/\/startups.co.uk\/startups-100\/#website","url":"https:\/\/startups.co.uk\/startups-100\/","name":"Startups 100 by Startups.co.uk: Start up a successful business","description":"The UK&#039;s No.1 service for starting a business","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/startups.co.uk\/startups-100\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/startups.co.uk\/startups-100\/#\/schema\/person\/b79c62a7ab4db88c1f4e6447ccddaa60","name":"The Startups Team","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/3c8cd68a78d325e8bbe4f764947a9052a9f89e15edf1385ad33bf583be4d8962?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/3c8cd68a78d325e8bbe4f764947a9052a9f89e15edf1385ad33bf583be4d8962?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/3c8cd68a78d325e8bbe4f764947a9052a9f89e15edf1385ad33bf583be4d8962?s=96&d=mm&r=g","caption":"The Startups Team"}}]}},"_links":{"self":[{"href":"https:\/\/startups.co.uk\/startups-100\/wp-json\/wp\/v2\/posts\/643","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/startups.co.uk\/startups-100\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/startups.co.uk\/startups-100\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/startups.co.uk\/startups-100\/wp-json\/wp\/v2\/users\/91469"}],"replies":[{"embeddable":true,"href":"https:\/\/startups.co.uk\/startups-100\/wp-json\/wp\/v2\/comments?post=643"}],"version-history":[{"count":0,"href":"https:\/\/startups.co.uk\/startups-100\/wp-json\/wp\/v2\/posts\/643\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/startups.co.uk\/startups-100\/wp-json\/wp\/v2\/media\/644"}],"wp:attachment":[{"href":"https:\/\/startups.co.uk\/startups-100\/wp-json\/wp\/v2\/media?parent=643"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/startups.co.uk\/startups-100\/wp-json\/wp\/v2\/categories?post=643"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/startups.co.uk\/startups-100\/wp-json\/wp\/v2\/tags?post=643"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}