There’s never been a better time to start a fitness franchise, says the bfa

The regulatory body claims the health and fitness industry is becoming the best way to tap into consumers as 48% of Britons seek out a new gym

Franchising “is in the best shape it’s ever been” with significant growth particularly in fitness franchising, the British Franchise Association (bfa) – the franchise industry’s sole regulatory body – has reported today.

Collating franchise data from Mintel’s 2015 survey and its Natwest 2015 bfa survey, the bfa claims that approximately 48% of Britons are looking to join a new gym and 79% have at least one health and fitness goal that they want to invest in.

Highlighting Mintel’s research that demand for health clubs has risen 6% in just over a year, and with a surge in popularity for gyms, the bfa has suggested that now is the best time for budding business owners to start their own affordable versions of a health club like those “led by franchised companies”.

The bfa’s claims are supported by’s predictions of the hottest business opportunities for 2016 where it identified fitness franchises as a “ready made business opportunity”.

bfa CEO, Pip Wilkins, commented: “The nation’s health and fitness is regularly in the news and that’s helping to drive demand for gyms and health clubs.  There is a wide range of business opportunities for different budgets. More choice in a growing marketplace means entrepreneurs are taking notice.”

Brett Edwards, general manager at Anytime Fitness, one of the UK’s top fitness franchise chains, added:

“Investing in a health and fitness franchise is one of the smartest business moves you could make in 2016. It is such a lucrative market, consumers are starting to get smart about what they want so businesses need to wise up to that too, as this survey suggests.

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“One of the fantastic things about joining a franchise as a way of getting into this industry is that it’s a proven business model. There’s no agonising about how to brand your business, all you need to bring is enthusiasm and a determination to deliver.”


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