Travel app Cool Cousin bags $2m to connect tourists with locals

The London-based start-up, which has users in over 45 countries around the world, will use the seed funding to scale the platform

London start-up Cool Cousin, which has created an innovative social app for travellers, has closed a $2m (£1.5m) seed funding round led by Tel Aviv-based venture capital fund Elevator Fund.

Launched in 2016 by Itay Nagler, Gil Azrielant, Itamar Weizman, Shachar Cotani and Nadav Saadia, who previously launched Israel’s largest grassroots political campaign together, Cool Cousin is an app and website through which individuals from around the world – who are known on the app as ‘cousins’ – can share their favourite spots in their local town or city.

Travellers looking to explore these towns and cities can then add the pinpointed places to their own interactive travel map, and follow their favourite ‘cousins’ for updated recommendations. Users are also encouraged to message ‘cousins’ to ask questions and gain personal insights into the area.

Now with hundreds of locals sharing their favourite things to do and see through the app, Cool Cousin is helping travellers experience over 45 cities around the world.

According to the start-up, the $2m funding will be used to scale up the platform.

Ori Glezer, partner at Elevator Fund, told TechCrunch: “Our lead into Cool Cousin’s Seed round is the largest first check we have written in our portfolio to date.

“We were extremely impressed by the Cool Cousin team and believe, as they do, in the difference between tourists and travellers. If Cool Cousin can make travellers feel at home across the globe, they will redefine the category completely.”

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