Wireless charging network Chargifi closes $2.7m Series A
Intel Capital, Techstars and LOVESPACE founder Brett Akker among backers of start-up which enables venues to offer wireless Wi-Fi charging
Wireless charging network Chargifi has raised a $2.7m in Series A funding round led by Intel Capital, Techstars, R/GA Ventures, and founder of ZipCar and LOVESPACE; Brett Akker.
Founded in 2013 by Daniel Bladen and Charlie Canell, Chargifi enables venues such as coffee shops, hotels and airports, to offer wireless Wi-Fi charging services to their customers. In exchange, these venues can “piggyback” the technology to gain customer insights, push promotions and advertise.
Headquartered in London, Chargifi has distribution and licence partners in eight major markets including Singapore, Hong Kong, India and the United Arab Emirates. It’s also thought to have signed deals with two of London’s largest coffee chains.
At present users download an app and connect using a wireless charging dongle, but with chipmaker Intel currently working on building wireless charging into its chipsets, the investors backing could represent a significant development for the firm.
Speaking about the investment, Bladen commented: “Chargifi serves the inflexion point between the user’s mobile needs and a venue’s physical infrastructure. For instance, installing Chargifi in coffee shops not only provides an important service and utility for users, but it also serves venues themselves.
“Chargifi’s network allows us to not only know what building a person is charging in but what table, what direction they are facing, and in some cases what door they walked into the room from. This allows us to map travel patterns, to demographics, to locations, not only improving digital advertising but also traditional out of home signage as well.”