{"id":44699,"date":"2016-09-16T00:07:15","date_gmt":"2016-09-15T23:07:15","guid":{"rendered":"http:\/\/startups.co.uk\/young-guns\/?p=44699"},"modified":"2021-05-18T17:05:46","modified_gmt":"2021-05-18T16:05:46","slug":"lily-simpson-the-detox-kitchen","status":"publish","type":"post","link":"https:\/\/startups.co.uk\/young-guns\/lily-simpson-the-detox-kitchen\/","title":{"rendered":"Lily Simpson: The Detox Kitchen"},"content":{"rendered":"<p><strong>Lily Simpson, 31<br>\n<\/strong><strong>Company: <\/strong>The Detox Kitchen<br>\n<strong>Web: <\/strong><a href=\"http:\/\/www.detoxkitchen.co.uk\" target=\"_blank\" rel=\"noopener noreferrer\">www.detoxkitchen.co.uk<\/a><\/p>\n<p>London has its fair share of &lsquo;healthy&rsquo; food businesses, but few have the ambition, scope and star-powered endorsement of Lily Simpson&rsquo;s The Detox Kitchen.<\/p>\n<p>Simpson started The Detox Kitchen in 2012 after discovering that there was a gap in the market for homemade, delicious, healthy food. Today, she and her team deliver hundreds of healthy and nutrient-rich breakfasts, lunches and dinners a day, direct to customers&rsquo; doors. Using only fresh seasonal ingredients, free from wheat, dairy and refined sugar, the dishes are inspired by Simpson&rsquo;s travels. The Detox Kitchen also operates two delis in Soho and Fitzrovia, which offer breakfast dishes, salads, smoothies and even a fully-equipped fitness studio. It also currently has a pop-up concession in Selfridges, as well as stocking its grab-and-go range in boutique fitness studios across London.<\/p>\n<p>Unsurprisingly, Simpson&rsquo;s health-focused start-up has attracted a host of big names from the glitterati including Gwyneth Paltrow, Suki Waterhouse, Elle Macpherson, Agyness Deyn and Sophie Dahl, not to mention 110,000 Instagram followers. Having secured &pound;2m in funding from Encore Capital earlier this year, The Detox Kitchen plans to open another 10 sites by 2019 and is predicting it will generate &pound;5m in next financial year.<\/p>\n<p><em>Image&nbsp;&copy;Peter Searle.<\/em><\/p>\n\n","protected":false},"excerpt":{"rendered":"<p>Lily Simpson, 31 Company: The Detox Kitchen Web: www.detoxkitchen.co.uk London has its fair share of &lsquo;healthy&rsquo; food businesses, but few have the ambition, scope and star-powered endorsement of Lily Simpson&rsquo;s The Detox Kitchen. Simpson started The Detox Kitchen in 2012 after discovering that there was a gap in the market for homemade, delicious, healthy food. [&hellip;]<\/p>\n","protected":false},"author":91469,"featured_media":44939,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[231],"tags":[],"class_list":["post-44699","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-class-of-2016"],"acf":[],"yoast_head":"\n<title>Lily Simpson: The Detox Kitchen - Startups.co.uk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/startups.co.uk\/young-guns\/lily-simpson-the-detox-kitchen\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Lily Simpson: The Detox Kitchen - Startups.co.uk\" \/>\n<meta property=\"og:description\" content=\"Lily Simpson, 31 Company: The Detox Kitchen Web: www.detoxkitchen.co.uk London has its fair share of &lsquo;healthy&rsquo; food businesses, but few have the ambition, scope and star-powered endorsement of Lily Simpson&rsquo;s The Detox Kitchen. Simpson started The Detox Kitchen in 2012 after discovering that there was a gap in the market for homemade, delicious, healthy food. 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Simpson started The Detox Kitchen in 2012 after discovering that there was a gap in the market for homemade, delicious, healthy food. 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