Adam Hildreth: Crisp Thinking

Adam Hildreth, 23
Company: Crisp Thinking
Web: www.crispthinking.com

Having set up teen website Dubit at 14, Hildreth already has almost a decade of online experience under his belt and an estimated personal fortune of £25m. His latest venture provides online child protection technology to clients including service providers, children’s virtual worlds and social networks. Crisp Thinking’s technology roots out online predators by analysing conversation patterns, typing speed, use of grammar and punctuation. It looks at hundreds of factors on a software ‘fingerprint’ that can ascertain whether a user is grooming a young person online. A study by Cambridge University found that Crisp’s software is 98.4% effective in detecting potentially dangerous conversations, and angel investors have shown their faith in the product, stumping up combined backing of £3.3m.