24. Skimlinks

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Founders: Alicia Navarro and Joe Stepniewski
Website: www.skimlinks.com

Alicia appeared on our last Startups 100 list with Skimbit, an online collaboration tool for friends and family to arrange things such as holidays or flat hunting. However, the business’ focus has now shifted, and thrived as a result. Skimlinks allows online publishers to convert normal links to retailer sites into affiliate links that earn revenue.

The service gives publishers access to more than 6,000 affiliate programmes without having to deal with the administration of the process themselves, giving them an effective method of earning extra revenue for their sites. The service has seen month-on-month growth of 30% throughout the downturn and recently secured a $1.5m funding round led by Sussex Place Ventures.

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