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Jon Wright

Co-founder Innocent Drinks & JamJar Investments

Jon is co-founder of innocent and JamJar Investments. Jon co-founded innocent in May 1999 along with two friends; Richard Reed and Adam Balon. Innocent now has revenues of £250m and sells in 15 different countries across Europe. Jon and his two co-founders sold their controlling stake in innocent to Coca Cola in 2013 with the business valued at over half a billion dollars and they remain on the board as minority shareholders.

Jon started his career at Bain & Company where he worked in London and San Francisco. At Innocent, Jon initially ran the supply chain, developing the businesses processes and systems. When innocent expanded internationally in 2008, Jon became UK MD and COO of the overall group. Since innocent, Jon has co-founded JamJar Investments again with Richard and Adam. JamJar backs early stage consumer-facing businesses.

Jon and Innocent’s awards include winning Ernst & Young’s Young Entrepreneur of the Year, Britain’s Greatest Business at ITV’s Great Britons Awards, National Business Awards’ Small/Medium Business of the Year, and Orange Innovative Company of the Year.

Jon is a trustee of the Innocent Foundation which gives 10% of Innocent’s profits to charity each year.


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