People’s Champion finalist 2016: Seenit
Will the video collaboration company that's worked with the likes of The BBC, Adidas and Heineken get your vote for People's Champion?
Start-up name: Seenit
Founder: Emily Forbes
Started in: 2014
Based in: London
Business description: Video collaboration platform
The Seenit story:
Launched in 2014 after founder Emily Forbes – featured in our Inspiring Women series – noticed the power of smartphones to generate a wealth of footage, Seenit is the platform that enables brands to turn fans, employers and influencers into their own mobile film crew.
Companies can share ‘scripts’ to help guide their crowd to the most relevant footage, while a live feed showcases the best videos and encourages people to produce high quality content.
Startups 100-featured Seenit has worked with more than 100 clients to date including The BBC, Adidas, Heineken, BT Sport, Expedia, Rolls Royce and Red Bull, with brands retaining complete commercial usage rights over their archives.
What’s more, brands can distribute content directly to social media, broadcast television and back to contributors so they can share it themselves.
The 2015 Startups Awards finalist is now focused on growing its yearly subscription client numbers, which currently stands at over a dozen, with overall use of the platform increasing by 35% over the last three months.
Over 64,000 individuals have been involved in projects through the platform to date across 42 countries. Seenit claims this content has reached and engaged with an estimated 17,000,000 people.
Why Seenit made our shortlist:
This truly novel concept has huge global potential and is redefining the way brands source and create video content. Headed up by an inspiring female entrepreneur, Seenit has already worked with some major international names and is sure to work with many more.