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People’s Champion Finalist: HonestBrew

The delivery service matching beers from around the world to your personal tastes – will it get your vote?



Start-up name: HonestBrew
Founder: Andrew Reeve
Started in: 2013
Based in: London
Business description: Craft beer delivery service 

Shortlisted category:

Retail Business of the Year

The HonestBrew story:

HonestBrew logo

The UK has experienced something of a craft beer explosion in recent years, with consumers turning away from mass produced, mainstream fare and discovering the huge variety of types and tastes on offer from the world’s microbreweries.

A number of start-ups have sprung up to help drinkers navigate this new world of porters, stouts, IPAs and ales, but HonestBrew is one of the few to provide a personalised service matching beers to a customer’s individual taste. 

Customers create an online profile which specifies their preferences to receive a tailored box, delivered to their door – as often as they like. HonestBrew works with over 50 breweries from around the world to source beers you won’t find at the local Tesco, and since launch in 2014 has reached thousands of customers and subscribers.

Currently growing at a steady 28% month-on-month, the company is well placed to capitalise on a rapidly expanding and shifting market. Craft beer consumption is increasing by 79% a year with home consumption passing sales at restaurants and bars for the first time in the UK’s history last year. 

Why HonestBrew made our 60:

Helping the UK discover better beer is a mission we can get behind and, having just closed an overfunded round on Crowdcube at more than £380,000, so can Britain’s beer drinkers. Buoyed by this latest funding, HonestBrew will enhance its already unique offering as it seeks to become “the best craft beer delivery service in the world”. 

Where to find out more about HonestBrew:

Website: http://honestbrew.co.uk
Twitter: twitter.com/honestbrew
Facebook: www.facebook.com/Honestbrew  

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