CarFinance 247 announces trio of senior hires and a fresh look for 2017

CarFinance 247, the Young Gun-founded online motor finance firm, has announced three senior level appointments, a “new brand identity” and a new website to support its expansion plans throughout 2017.

Julie Atkinson joins as compliance director from Different Money, Matthew Williams has taken on the role of head of learning & development and Andrew Haines becomes head of marketing.

The company claims to have seen its most successful year to date, with a 154% increase in turnover and a 122% rise in the value of brokered loans. The website’s new customer-facing features have been added to convert more of its six million yearly visitors into finance applications.

CarFinance has also improved its website’s member’s area, which allows approved customers to search from more than 110,000 cars from vetted dealers, launched a new blog #CarTorque and created a new employee training division Academy 247.

Louis Rix, co-founder of CarFinance 247, said: “We have reinvested in the business on the back of a phenomenal couple of years and completely overhauled our marketing, most significantly to the hub of our operation – the website – to capitalise on the traffic we’re now achieving and the fact that brand awareness is at an all-time high.”

Williams, who will oversee Academy 247, added: “We have created a new internal brand, Academy 247, that encompasses all of our development activity within the business.

“Its aim is to become a world-class learning and talent programme and to provide our employees with exceptional personal and career development support, supporting new starters and nurturing talent from within.”