61. Cause4

The innovative and accountable third sector pioneers helping charities, philanthropists and social enterprises raise vital funds

Founders: Michelle Wright and Nick Gandon 
Founded: May 2009
Website: www.cause4.co.uk

Fundraising is, for obvious reasons, the lifeblood of charities. Cause4 helps them to raise money by working in partnership with them to develop campaigns and attract financial support. They have carved a niche by making sure they assist in the implementation of fundraising, as well as the strategy development – an area other consultancies tend to overlook.

The business has also introduced a rare level of accountability to the consultancy sector, through its flexible, low-cost fee structure and risk-sharing approach. Cause4 has had significant success so far, raising over £450,000 a month for its 38 clients across the community, arts, sport and education sectors – a total of £14m overall.

Startups 100 by Startups.co.uk