People’s Champion Finalist: Laundrapp

The on-demand laundry app is battling it out to become the Startups Awards’ People’s Champion. Will you make sure it’s not a wash out by voting?

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Start-up name: Laundrapp
Founders: Ed Relf, Antony Pink and Nick Bransby-Williams
Started in: 2014
Based in: London
Business description: Laundry and dry cleaning app service


Shortlisted category:

Rising Star of the Year

The Laundrapp story:

In our increasingly time-poor society, more and more people are looking for help to get things done – particularly when it comes to pesky household chores. Laundrapp offers a solution to this problem with its on-demand app which brings professional laundry and dry
cleaning services straight to your door.

Founded in April 2014 by former Mind Candy executive Ed Relf along with co-founders Antony and Nick, Laundrapp has already drummed up interest at such a pace that it has launched in a new city every week and is now live in London, Edinburgh, Birmingham and 25 other major towns and cities.

With a goal to become the ‘Uber of laundry’, the Startups 100-awarded business says it is “declaring war on the washing machine” and has already attracted over 100,000 downloads in the capital alone with double-digit month-on-month growth.

And it’s not just Londoners that have recognised Laundrapp’s potential; investors have also got in on the action. In March of this year, the start-up announced £4m funding led by SportsDirect chief executive Jeff Blue and ICAP founder Michael Spencer; taking its total investment to £5.5m.

While the focus remains on growing the app in the UK market, internationalisation is on the cards as is diversification of its offering, having recently launched a shoe repair and cleaning service.

Why Laundrapp made our 60:

Laundrapp has all the potential to disrupt the multimillion pound laundry industry and, given the rate in which the app has rolled-out across the UK, it’s obvious that there is a gap in the market for its service. Relf has clearly put his experience working for Moshi Monsters creator and tech start-up legend Mind Candy to good use.

Where to find out more about Laundrapp


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