Graham Cooke, Daniel Shellard, Ian McCaig: Qubit The website personalisation business using big data analytics to maximise clients’ return on investment Our experts We are a team of writers, experimenters and researchers providing you with the best advice with zero bias or partiality. Graham Cooke, 32, Daniel Shellard, 31, Ian McCaig, 33 Company: Qubit Web: www.qubitproducts.comDescribing itself as a platform that delivers website personalisations that will “actually impact the bottom line”, Qubit is an all-encompassing analytics business that can build high-quality, unique website elements for its clients, then use its powerful analytics and intelligence tools to help them see exactly what works and what doesn’t.Formed by Graham Cooke and others in a tech-savvy founding team comprised of former UK and US Google employees, the business has achieved extremely impressive 250% year-on-year revenue growth on its way to £4.8m turnover in 2013, with a growing list of UK clients including TalkTalk, Monsoon Accessorize, Arcadia Group and Superdry and a European office. Following expansion across the pond last year, the young company has also secured deals with a number of major US retailers including bebe, Benetton, Dr Jays and b-glowing to name a few. Listed as one of Informilo’s 25 hottest start-ups in London, and with $7.5m backing from Balderton Capital and Westminster Enterprises, Qubit is perfectly placed to exploit the continuing boom in analytics. Share this post facebook twitter linkedin