Josh Magidson and Jeremy Elster: Zing Zing

North London’s healthy Chinese takeaway with a database of 40,000 customers

Josh Magidson and Jeremy Elster, both 30
Company: Zing Zing
Web: www.zing-zing.co.uk

Chinese is one of the UK’s most popular takeaway cuisines, with the national market estimated to be worth £1.4bn. Despite this, Josh Magidson noticed that the quality of food and service wasn’t always up to scratch across the industry.

Fuelled by an in depth knowledge of the takeaway market – he founded the online food ordering platform and Startups 100-featured Eatstudent.co.uk, which he sold to Just Eat in 2010 – Magidson partnered with Mark Schlagman and cordon bleu-trained expert in oriental cooking Jeremy Elster (Pang) to launch Zing Zing.

Started in May 2013 and having placed 27th in this year’s Startups 100 Zing Zing offers a high-end takeaway service where meals feature “a modern and healthy twist”. While the business only delivers within a two-mile radius of its Kentish Town and Finsbury Park locations, it has already secured a database of 40,000 customers. Since launch, 170,000 orders have been placed in what Zing Zing claims is an average delivery time of just 33 minutes.

In May, the takeaway secured £1.6m in a 457% overfunded round on Crowdcube. The funding is being used to fuel its “aggressive expansion” across London and the UK, with plans to open three more stores in the capital underway.

Image ©Peter Searle.

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