How to start a clothing brand business

A business for the creatively inclined, learn what it takes to become a fashion entrepreneur here

Key steps to starting a clothing line

  1. Work out your brand and business plan – what will your identity be?
  2. Conduct market research – look at what other fashion brands are doing and where
  3. Develop your clothing line marketing strategy
  4. Check any rules and regulations
  5. Understand start-up costs for starting a clothing line
  6. Find industry contacts for clothing suppliers, funding, events and exposure

It may also be worth:
Seeing if you can get a Start Up Loan to help you start (external site, opens in new tab)
Registering a company name (we recommend this formation agent (external site, new tab))

Clothing line useful contacts

  • ASOS Marketplace – open a boutique: A useful option for first-time fashion designers looking to reach a wide audience. Subscription is £20 per month and the site takes a 20% commission on sales.
  • British Fashion Council: Industry body for fashion designers in the UK. Has various investment funds available for designers and organises major events such as London Fashion Week.
  • Fashion Association of Britain: UK trade association targeted at independent fashion retailers. Operates training courses for fashion retailers.
  • UKFT: Industry body for the UK fashion and textile industry. Members receive access to grants, industry-specific business advice, and more.
  • Chartered Society of Designers: The UK professional body for designers.
  • ASCBI: The association of suppliers to the British clothing industry. A useful resource for sourcing suppliers and raw materials.
  • Sustainable Designers: Organisation that works to promote sustainable practice in the UK fashion industry. Provides training courses for fashion designers.