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Helena Young

Deputy Editor
Helena Young

Helena is Deputy Editor at Startups. With a background in PR and marketing, Helena also manages the Startups 100 Index and is passionate about giving early-stage startups a platform to boost their brands.

From interviewing Wetherspoon's boss Tim Martin to spotting data-led working from home trends, her insight has been featured by major trade publications including the ICAEW, and news outlets like the BBC, ITV News, Daily Express, and HuffPost UK.

Author Posts

Best customer journey map templates

July 17, 2023 | 8 min read
Winding road (1) Best customer journey map templates

UK employees say they’d rather quit than return to the office

July 17, 2023 | 4 min read
Forced back to the office UK employees say they’d rather quit than return to the office

How can I hire talent from overseas?

July 16, 2023 | 4 min read
Searching and hiring freelancers online for your project How can I hire talent from overseas?

Surge in student entrepreneurs as COVID generation embraces new work norms

July 15, 2023 | 3 min read
Young creative female bending over table while painting abstract picture on paper with paintbrush and green watercolor in workshop Surge in student entrepreneurs as COVID generation embraces new work norms

Businesses could save almost £20,000 a year by switching to coworking space

July 14, 2023 | 5 min read
cardboard box with folders and office supplies in floor during r Businesses could save almost £20,000 a year by switching to coworking space

Creator of ‘quiet quitting’ trend quits loudly

October 16, 2023 | 4 min read
Young woman leaving the room. Generative AI Creator of ‘quiet quitting’ trend quits loudly

UK business owners embrace foreign workers as labour shortages rage on

July 13, 2023 | 3 min read
A female travel agent in the office signs a contract, close-up. UK business owners embrace foreign workers as labour shortages rage on

Startups 100 Index welcomes Cheeky Panda as guest judge

July 11, 2023 | 4 min read
Chris Forbes guest judge for Startups 100 Startups 100 Index welcomes Cheeky Panda as guest judge

Is 2023 the disaster year startups anticipated?

July 10, 2023 | 4 min read
2023 Business trend, marketing research, opportunities finding. Focused on year 2023. Business plan and strategy. Business and market review. Annual audit. Placing wooden cube with 2023 and magnifier Is 2023 the disaster year startups anticipated?

Embedded finance: what is it and how could it expand your business offering?

July 8, 2023 | 4 min read
BNPL Buy now pay later online shopping service on smartphone. Online shopping. Paying after delivery. Complete the payment after purchase at no added cost. Payment after credit check. Easy way to shop online. Afterpay service Embedded finance: what is it and how could it expand your business offering?

UK freelancer economy booms as cost of living crisis bites

July 7, 2023 | 3 min read
Millennial Asian student prepares for test or exam browses laptop studies in coffee house makes notes in notepad watches online webinar learns foreign language. E learning and online studying concept UK freelancer economy booms as cost of living crisis bites

Best free marketing plan templates + how to write one

July 5, 2023 | 8 min read
Market research, marketing or advertising survey to launch product, competitors research or social media report marketing report concept, business people look at magnify market data chart and graph. Best free marketing plan templates + how to write one

Women-led businesses are on the rise - so why aren’t we hearing about them?

July 4, 2023 | 4 min read
Applause, award and success with business woman in meeting for goal, thank you and winner. Celebration, praise and promotion with business people and certificate for support, achievement and branding. Women-led businesses are on the rise - so why aren’t we hearing about them?

Graduates are demanding higher paid jobs - and it’s putting off employers

July 3, 2023 | 4 min read
PORTSMOUTH - JULY 20: graduation ceremony at Portsmouth University on July 20, 2015 in Portsmouth, UK Graduates are demanding higher paid jobs - and it’s putting off employers

Dissatisfied UK employees want AI to replace their boss

July 2, 2023 | 3 min read
Stressed female employee suffering from discrimination of angry male boss Dissatisfied UK employees want AI to replace their boss

Expert warns SMEs “unkind firms will be punished by consumers” during downturn

July 1, 2023 | 4 min read
Close-up of woman sorting clothes while packing donation boxes for charity. Expert warns SMEs “unkind firms will be punished by consumers” during downturn

Revealed: the most entrepreneurial location in the UK (and it’s not London)

June 30, 2023 | 3 min read
Map of UK Revealed: the most entrepreneurial location in the UK (and it’s not London)

Rest breaks at work: legal requirements for employers

June 29, 2023 | 7 min read
Picture of a yellow teapot on a yellow chair Rest breaks at work: legal requirements for employers

Shopify unveils new feature to connect UK sellers with influencers

June 28, 2023 | 3 min read
Shopify website.. Shopify Inc. is a Canadian multinational e-commerce company Shopify unveils new feature to connect UK sellers with influencers

Taps off: why UK workplaces are turning away from alcohol

June 28, 2023 | 7 min read
Waitress pouring hot drink during coffee break, closeup Taps off: why UK workplaces are turning away from alcohol
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