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  • Home > Marketing and sales tips

Marketing and sales tips

Effective marketing strategies can be the difference between success and failure for a small business. This section will help you understand marketing and plan your strategy with advice on branding, PR and social media. We also discuss various low cost marketing strategies to help small businesses on a tight budget.

  • how to promote your businesss
    How to promote your business
  • youtube-business-account
    How to use YouTube for business
  • telemarketer making appointment
    Telemarketing appointment setting

Key topics

 

8 step guide to overcoming sales objections

how to register a company name

Nicola Cook, author of The Secrets of Success in Selling, reveals the tricks behind objection handling and how you can turn a 'No' into a 'Yes'…

How to improve your website’s Google ranking

Is your website ranking high on organic search results? If not, read this beginner’s guide to the art of search engine optimisation (SEO)…

How to get a celebrity to endorse your product

Celebrity endorsement can send demand for your product through the roof. Here are some top tips for securing A-list champions for your brand…

How can I market my business with no money?

Top tips for raising awareness of your brand with little or no marketing budget…

Email marketing: 10 tips for a successful campaign

Top tips for getting the most out of email marketing campaigns…

How to use pay-per-click advertising

How to use pay-per-click advertising

A step-by-step guide to using pay-per-click (PPC) advertising such as Google AdWords…

How to deal with angry customers

Handling difficult customers can make or break your business. This guide will give you all the tools you need to handle the most aggressive complainants...…

Top 10 ways to generate repeat business

How to keep your customers coming back for more…

Laptop-woman-working-remotely

Business emails and the law

Understanding email and the law will help your business avoid ruinous financial penalties and legal problems...…

Why keeping customer records could be instrumental in your business’ success

The benefits of the personal touch…

BT Tradespace

Now defunct, what did BT Tradespace offer small businesses and where should they go for free and low-cost marketing?…

10 quick and easy ways to enhance your customer service

Simple but effective ways to improve your client service…

How to make a corporate hospitality return on investment

Here’s how to make entertaining a key part of your growth strategy…

Low cost marketing strategy

Marketing your business need not cost the Earth.…

Telemarketing and how to keep it legal

How to target new customers without breaking the rules…

Buying printed carrier bags to market your business

Know the difference between a duffle and a flexiloop? If not click here…

How to use radio advertising successfully to establish your business

How do you get the best results when advertising over the airways?…

Why use sales promotions?

Discover how to introduce a new product or boost customer loyalty…

Promotions – setting your objectives

You need to know how you will promote your product and who you will target…

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