Viral dropshipping products to sell in February 2025

At long last, January is over. The winter blues are easing, spring is on its way and what’s more, the dropshipping scene is buzzing with products that are catching the attention of many shoppers.

Whether you’re just starting or looking to expand, it’s the perfect time to explore trending items that are flying off the shelves. Dropshipping suppliers can easily tap into these hot products, helping you meet customer demands and stay ahead of the competition.

Based on data from Google, Amazon, eBay and TikTok, we’ll be sharing the most popular items trending this month – from pet food and perfumes to fashion and automotive tools.

1. Pet food

Nowadays, more and more people are welcoming new pets into their homes. As of March 2024, there are 13.5 million dogs and 12.5 million cats in the UK – an increase of 1.5 million from the previous year. 

So, it’s no surprise that searches for pet food have increased as more owners look for the best options to keep their furry friends happy and healthy.

Certain pet food brands have seen a rise in search volume over the last month, particularly on Amazon and eBay. Specifically, if you have a cat, products from the Whiskas brand are trending on eBay’s deals page.

To attract customers in the pet care market, you should focus on leveraging social media to showcase your products, such as through Instagram and TikTok. Offering niche products for specific pet needs – like hypoallergenic food or eco-friendly options – can also help you stand out.

2. Smartphone screen protectors and cases

Compared to old-school Nokias and the like, smartphones are much more advanced. Beyond regular calling and texting, they have become essential devices for entertainment, GPS navigation, photography and staying connected in every way possible.

But the downside is that they aren’t as robust. While an old Nokia phone can withstand being dropped, tossed or even stepped on without a scratch, smartphones are much more likely to break or become damaged.

According to The Times, 1 in 10 Brits are walking around with a broken smartphone screen, which could be correlated to the increase in searches for screen protectors and shockproof phone cases to better protect devices. Both are trending on Amazon and eBay’s best sellers page, while search volumes for “iPhone 16 pro max screen protector” and “iPhone 16 pro max case” are trending at +21,900% and +5,043%, respectively.

For this, you can attract customers through search engine optimisation (SEO) by targeting trending keywords (like the ones above) in your product titles, descriptions and meta tags. By optimising your listings with high-search terms, your products are more likely to appear in relevant search results on top search engines.

3. Perfume and body mists

Valentine’s Day is just over a week away and among romantic dates, flowers and posh chocolates, perfumes continue to be a popular gift for loved ones. For example, The Perfume Shop sold around 200,000 bottles of perfume on Valentine’s Day in 2024 – an 18% increase compared to the previous year.

And what better way to look for trending perfumes than TikTok? Having become a major hub for online shopping, many brands are utilising the popular platform to showcase their products through video content and influencer partnerships.

Right now, perfumes and body mists are a hot trend on the platform, with a search volume of 129,000 and an upward trend of 122%. As this kind of product is popular on TikTok, you should leverage the platform to create video content around the perfumes your dropshipping business offers.

4. Jackets and coats

January may be coming to a close, but the cold weather is here to stay for a little longer. As we brace ourselves for another chilly month ahead, many consumers are searching for suitable jackets and coats to keep themselves warm.

Unsurprisingly, the rubbish weather means that the UK’s coat market is predicted to generate $2.37 billion (approximately £1.84 billion) in revenue in 2025, with an anticipated annual growth rate of 3.69% from 2025 to 2029.

According to TikTok Creative Centre, the average click-through rate (CTR) for jackets and coats is 2.05%. Meanwhile, the search volume for “coats” is 70,300, with “women’s coats” in particular trending by +49%.

5. Casual dresses

When starting your own dropshipping business, selling clothing is a great way to start. And while most of us are staying wrapped up for the coming month, many are already looking ahead to their spring wardrobe. 

According to Apparel Magic, the spring fashion season begins around mid-February to early March. This means that shoppers are already starting to look for lighter fabrics and new styles that fit well with the warmer days ahead.

Specifically, casual dresses are a hot topic on TikTok, with an average CTR of 1.85%. Search volume is also at 6,300 with an increasing trend of +1,030%. This surge in interest is a good chance for you to jump in and offer a variety of styles and colours that are popular right now.

6. Automotive tools

There are a variety of automotive products that are hitting the top pages for Amazon and eBay. Products like engine scanners, synthetic engine oils and jump starters are trending as car enthusiasts and DIYers are looking for ways to maintain their vehicles and ensure they run smoothly without costly visits to the mechanic.

According to a blog by Bumper, most people in the UK spend an average of £30-£35 per month on trips to the mechanics, so the increase in automotive-related products could be a potential correlation of consumers looking to cut costs and take vehicle maintenance into their own hands, particularly during the cost-of-living crisis. 

For example, the term “car battery jump starter” has a 1,600 search volume and an upward trend of +181 on eBay’s search engine. Again, strong SEO practices are a good way to capitalise on these trends, ensuring your products are visible to customers actively searching for solutions to their automotive needs.

Want to boost your sales all year long? Check out our guide on the best dropshipping products to sell for maximum profit.