Fair trade, eco-friendly, organic and UK-made shopping
Founder: Vic Morgan, Andy Redfern
Website:www.ethicalsuperstore.com
Vic describes PointOV’s site Ethicalsuperstore.com as the ethical Amazon. Having raised over £1m in investment the site, which sells everything from eco-friendly nappies to Fairtrade furniture is on course to turn over £2.4m this year.
The pair also recently launched a fresh food delivery service, supporting local farmers and organic box delivery schemes. With ethical trading constantly hitting the headlines and Fairtrade sales up a reported 81% in the last 12 months, the future looks bright for Vic and Andy.