73. A Suit That Fits

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Founders: Warren Bennett, David Hathiramani
Website: www.asuitthatfits.com

“Ever wondered what would happen if technology and fashion got together and had kids?” asks the blurb for A Suit That Fits. The website makes bespoke tailored suits for the ‘modern man’, according to the fabric, cut, and tailoring requirements that they decide online. Launched by Warren and David in 2006, the site has been covered by almost every mens’ magazine there is, and has even featured as an essay question in a paper for Oxford marketing students.

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