The best reactions of #Startups100 2017

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On Monday 22 May 2017, we published our eighth annual Startups 100 index – sponsored by AXA Business Insurance – which ranks and profiles the top 100 most exciting new businesses in the UK today and is the longest-running index of its kind in the country.

Judged on criteria such as innovation, financials, funding and employee numbers, the Startups 100 is a celebration of early-stage companies launched in the last three years and has gained an industry-wide reputation for identifying brands that will go on to become growth companies, and some household names.

For the Startups Towers team, compiling the index requires months of hard work and dedication, but for the 100 winning companies, the index is recognition of their hard work and dedication, and celebration of the amazing things each business has achieved in such a short space of time.

Not only that, but start-ups featured in each index have been known to gain press coverage, impress investors, attract new customers and staff, increase business growth and raise their profile among existing customers and peers all off the back of being listed in the index.

Year-on-year, the days following the index’s launch are always full of celebrations across social media and this year was no different.

Through our Twitter and Instagram accounts @startupstowers using the hashtag #Startups100 we’ve seen our winners – alongside influential members of the business community – react to the news with an array of thrilled outbursts, kind words, celebratory emojis and excited gifs.

While there were countless reactions that we loved and enjoyed, we’ve compiled a small selection of Tweets and Instagram posts that best sum up the Startups 100 2017 buzz and what it means to the start-ups that featured in the index:

Our winners’ initial reactions were ones of excitement, pride and “happy dancing”…


Instagram also saw its fair share of #Startups100 excitement…



Compliments were shared between winning businesses…



And our Startups 100 2017 businesses weren’t the only ones celebrating, with national and international organisations offering their support:


Want to see what all the excitement’s about? Check out the Startups 100 2017 index here.

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