16. Banked

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Updated on 4th January, 2024

Check out Banked, the next-gen payment network that’s speeding up the buying process for shoppers and sellers.

founder of Banked

Founders: Brad Goodall
Year founded: 2018
Website: banked.com

Whoever coined the phrase ‘patience is a virtue’ has clearly never done internet shopping. In the age of the smartphone. We want it all on-demand and on the go. So why, when you can order a taxi in two taps, is the online checkout process still slower than an old-school cashier?

Finding a faster way to settle up is the ultimate mission statement of our sixteenth top startup, Banked. The checkout challenger allows customers to pay for a product in a single interaction. By avoiding the need for bank details, the process is dramatically accelerated for consumers, while merchants can enjoy a healthy conversion rate boost.

Businesses build the Banked product suite directly into their payment gateway. Banked will then use a combination of biometric security, QR codes, and SMS messages to authorise payments made through the service, permitting users to pay off their bill with a personalised verification method like a pin, fingerprint, or face ID.

As a result, shoppers don’t have to worry about sharing any sensitive financial information. Time-consuming tasks like creating a login, or entering a bank account number – both of which can cause customers to leave a full cart behind – are also scrapped.

Trust is a big thing for fintechs to earn, and Banked’s enhanced encryption method seems to have won over sellers.

It claims its product suite leads to 96% lower fraud cases, while its ability to deliver instant refunds results in zero chargebacks for merchants.

The startup has banked itself a fair amount of dough since it launched in 2018. Having dodged the fintech funding drought last year, Banked has so far raised £35m in Series A funding in rounds led by Bank of America and Insight Partners.

And, carving out some impressive partnerships with Tier 1 banks, Banked has already made significant inroads to establish itself as a must-have product for today’s mobile consumer.

Banked’s unique account-to-account solution means its customers will be laughing all the way past the bank this year. We’re thrilled to welcome it to the Startups 100 Index as our top-rated fintech for 2024.

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Written By

Helena is Deputy Editor at Startups. She oversees all news and supporting content on Startups, and is also the author of the weekly Startups email newsletter, delivering must-know SME updates straight to their inbox.

From interviewing Wetherspoon’s boss Tim Martin to spotting data-led working from home trends, her insight has been featured by major trade publications including the ICAEW, and news outlets like the BBC, ITV News, Daily Express, and HuffPost UK.

With a background in PR and marketing, Helena is particularly passionate about giving early-stage startups a platform to boost their brands. That’s one reason she manages the Startups 100 Index, our annual ranking of new UK businesses.

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