Founder: Cate Trotter
Website: www.insider-london.co.uk
From an ethical marketing and design background, Cate is used to looking at things from a different angle. Offering alternative and original tours, the idea behind Insider London, founded June 2008, is to give visitors and locals alike the opportunity to see the capital in a fresh and new way. Highlighting all London has to offer from eco design and architecture to street art and graffiti, the company was picked as a Timberland Earthkeeper Hero, and has won several other industry titles.
