Spooktacular Halloween dropshipping products to sell this October

Halloween is almost here, and we’ve got seven eerie-sistable dropshipping products to boost your sales this spooky season.

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October is almost here, meaning the Autumn season is well and truly underway.

But among the longer nights, the chilly air, and fallen leaves, the new month also means the beginning of one of the most popular holidays of the year — Halloween.

With all the hype around spooky season, there are plenty of opportunities for dropshipping businesses to tap into the demand and boost their sales with some monstrously popular products.

We’ve brewed up the data and uncovered seven frightfully good products from top dropshipping suppliers that are guaranteed to be a treat this October.

1. Dog Halloween costumes

A classic Halloween tradition is to get dressed up and go door-to-door asking for candy. But who says our furry friends can’t join in on the fun? 

Cute or funny dog costumes are popular all year round, but for a day that revolves around dressing up, it’s the perfect opportunity for people to show off their pups’ costumes on social media.

Our research found that dog Halloween costumes are most sought on Amazon, with a search volume of 13,100 and a +123% increase in search interest (the number of searches and interactions related to the product).

Google and eBay yield similar results, with a search volume of 9,000 and 6,800, respectively. Search interest for these platforms was also close to Amazon, being at +125% and +124%.

2. Pumpkin seeds

Pumpkins are a staple of the Autumn season, whether you’re into Halloween or not. Instead of buying, it seems that shoppers are going DIY by growing their own pumpkins.

Once again, Amazon has become the top platform for the highest amount of searches for this product, with a 43,700 search volume and a 22%+ increase in search interest. Meanwhile, the search volume for Google was 33,100 and 22,700 for eBay. Both platforms also had a +22% search interest.

It’s important to note that pumpkin seeds are considered a food item in the UK, as they are a healthy snack and an ingredient. Therefore, you must comply with the Food Standards Agency (FSA) by ensuring the packaging has accurate ingredient labelling, allergen information, and best-before dates before selling them.

 3. “Haunted” dolls

A few famous names might come to mind when you hear this, such as Annabelle, Robert the Doll, and Chuckie.

Obviously, we don’t advise on selling actual haunted dolls (hence the quotation marks), but decorative ones can be an effective addition to spooking up someone’s home for Halloween, without attracting any unwanted spirits. 

And it seems many shoppers have the same idea, as the search volume for “haunted dolls” on Amazon is 4,800, with a +26% search interest. Similarly, Google reports a search volume of 3,600 and a +24% search interest, while eBay’s results are 2,500 and +25%.

4. Giant/life-sized skeletons

Many people have skeletons in their closets on Halloween. Well, not literally, but life-sized fake skeletons are close enough. 

After all, fake skeletons are a classic Halloween decoration and have been a staple of spooky season for decades.

Their popularity isn’t wearing off either. According to our research, the search volume for giant skeletons on Amazon is 2,100 and is trending by +3,471%. Google and eBay both reported a 1,100 search volume and a surge in search interest of +4,233%. 

5. Murder mystery board games

Murder mystery games are a classic all year round, but there’s no better time than Halloween for a classic game of whodunnit.

A murder mystery board game, such as classics like Cluedo and Mysterium, is a great way to gather people for an evening of suspense and laughter, getting into the Halloween spirit.

And it seems this is exactly what shoppers are looking for. Our research found that the demand for murder mystery board games has seen a surge in search volume on Amazon of 35,800, plus a +22% trend. This is followed by Google at 27,100 and eBay at 18,600 — both of which also reported a +22% increase in search interest. 

6. Pumpkin seed oil

Jumping on the pumpkin hype once again, pumpkin seed oil is making the rounds right now.

Cold-pressed from roasted pumpkin seeds, this rich, dark green oil is known for its nutty flavour and is often used in salad dressings, soups, and even skincare thanks to its high levels of antioxidants and essential fatty acids.

Startups’ research found that pumpkin seed oil is trending by +234% on Google, Amazon, and eBay. In terms of search volume, Amazon had the highest at 19,600, followed by Google at 14,800, and eBay at 10,200. 

Pumpkin seed oil is also classified as food in the UK, so it’s important to comply with the FSA by ensuring proper labelling, providing allergen information, listing nutritional details, and meeting all food safety requirements.

7. Wax candy

Most people look forward to indulging in candy and other sweet treats in the Halloween season. And right now, wax candy is the ultimate spooky snack people are looking for. 

Wax candy (sometimes called wax bottles) is a type of sweet made of soft, food-grade paraffin wax moulded into fun shapes and filled with brightly coloured, sweet liquid.

It tastes as good as it sounds for many, as our research reveals a 23,900 search volume on Amazon, with an upward trend of +321%. Similarly, Google’s search volume is 18,100 with a +317% search interest, while eBay has a 12,400 search volume and +315% search interest.

As with pumpkin seeds and pumpkin seed oil, any wax candy products you sell must be compliant with the FSA and include information on allergens, ingredients, and expiration dates. 

Want strong sales all year? Check out our guide to the top dropshipping products that’ll make your profits skyrocket. 

Written by:
Having worked in a startup environment first-hand as a Content Manager, Emily specialises in content around organisational culture - helping SMEs build strong, people-first workplaces that stay true to their core values. She also holds an MSc in Digital Marketing and Analytics, giving her the knowledge and skills to create a diverse range of creative and technical content. Aside from her expertise in company culture, her news articles breaks down the big issues in the small business world, making sure our SME audience stays informed and ready for whatever’s next. With a genuine passion for helping small businesses grow, Emily is all about making complex topics accessible and creating content that can help make a difference.

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