AI online publishing service Echobox closes $3.4m in funding

Investment from Robin and Saul Klein's LocalGlobe will enable the start-up to expand "new life blood of media distribution"

Echobox, the London-based artificial intelligence (AI) service for online publishing, has secured $3.4m from Mangrove Capital Partners and LocalGlobe; the European tech fund headed by high-profile father-and-son investor duo Robin Klein and Saul Klein.

Founded in 2013, Echobox helps online publishers optimise the distribution of content across different online platforms such as Facebook or Twitter – with the aim of driving traffic and saving time.

The company’s technology has already been taken up by global publishers such as Le Monde, VICE, and The Telegraph, and it now plans to use the investment to increase user adoption.

Antoine Amann, Echobox founder and CEO, commented:

“While some publishers have built successful business models around online publishing, the broader publishing industry has been in crisis and is struggling with the data-heavy world of social media – the new life blood of media distribution.”

Michael Jackson, partner at Mangrove Capital Partners, added: “Quality journalism plays an important role in society. By taking the data science out of online publishing, Echobox will allow journalists to focus on what they do best while ensuring publishers can thrive.”

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