94. The Britpop Bakery Our experts We are a team of writers, experimenters and researchers providing you with the best advice with zero bias or partiality. Founder: Jessica WilliamsFounded: November 2011Website: www.britpopbakery.comSerial entrepreneur Jessica Williams inadvertently tapped into a phenomenon when she started The Britpop Bakery. The keen baker devised her unique recipe for organic, luxury cake-pops after discovering that the rich little cupcakes-on-a-stick she’d spotted breaking into the baking market were generally coated with a synthetic chemical called Candy Melts – and decided she wanted to eat better.She wasn’t the only one and demand for The BritPop Bakery’s child-friendly, handcrafted treats has been so strong that the business is already outgrowing Williams’ home kitchen – within months of launch. After recently filling a significant order with Crew Clothing to celebrate its new ‘Junior’ range, Williams has just launched a promotion with Cosmopolitan magazine. Watch out Hummingbird Bakery. Share this post facebook twitter linkedin