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Helena Young

Lead Writer
Helena Young

Helena is Lead Writer at Startups. As resident people and premises expert, she's an authority on topics such as business energy, office and coworking spaces, and project management software.

With a background in PR and marketing, Helena also manages the Startups 100 Index and is passionate about giving early-stage startups a platform to boost their brands.

From interviewing Wetherspoon's boss Tim Martin to spotting data-led working from home trends, her insight has been featured by major trade publications including the ICAEW, and news outlets like the BBC, ITV News, Daily Express, and HuffPost UK.

Author Posts

2023 Startups 100 | Exceptional Founder shortlist and award winner

January 9, 2023 | 6 min read
Exceptional Founder award 2023 Startups 100 | Exceptional Founder shortlist and award winner

2023 Startups 100 | Social Impact shortlist and award winner

January 9, 2023 | 5 min read
Social Impact 2023 Startups 100 | Social Impact shortlist and award winner

2023 Startups 100 | Young Entrepreneur shortlist and award winner

January 9, 2023 | 5 min read
Young Entrepreneur award Startups 100 2023 2023 Startups 100 | Young Entrepreneur shortlist and award winner

2023 Startups 100 | Kitchen Table shortlist and award winner

January 9, 2023 | 6 min read
Kitchen Table award Startups 100 2023 2023 Startups 100 | Kitchen Table shortlist and award winner

2023 Startups 100 | Just Started shortlist and award winner

January 9, 2023 | 3 min read
Just Started award Startups 100 2023 2023 Startups 100 | Just Started shortlist and award winner

2023 Startups 100 | Ecommerce shortlist and award winner

January 9, 2023 | 5 min read
Ecommerce award 2023 Startups 100 | Ecommerce shortlist and award winner

2023 Startups 100 | Sustainability shortlist and award winner

January 9, 2023 | 6 min read
Sustainable shop 2023 Startups 100 | Sustainability shortlist and award winner

2023 Startups 100 | Diversity, Equity, and Inclusion shortlist and award winner

January 9, 2023 | 5 min read
Diversity, Equity, Inclusion 2023 Startups 100 | Diversity, Equity, and Inclusion shortlist and award winner

Wix 50% discount deal offers savings for business sites

March 12, 2024 | 4 min read
Wix Wix 50% discount deal offers savings for business sites

Core company values: defining your own (plus 42 examples to inspire you)

March 22, 2023 | 14 min read
an example of inspiring company values to motivate your business and customers Core company values: defining your own (plus 42 examples to inspire you)

Leadership styles in business: 7 different types (and how to find your own)

June 23, 2023 | 12 min read
Female business leader conducting a meeting Leadership styles in business: 7 different types (and how to find your own)

Why starting a business in a recession isn’t as crazy as you think

October 12, 2022 | 6 min read
Small business owner standing at cafe entrance Why starting a business in a recession isn’t as crazy as you think

Organisational Culture: defining and developing your own

February 28, 2024 | 13 min read
a modern workplace with a meeting table, outdoor space and ping pong table, representing company culture Organisational Culture: defining and developing your own

In defence of red tape: why a bonfire of regulations is a terrible idea for small businesses

October 4, 2022 | 4 min read
Gender barrier, woman career obstacle or inequality, limitation In defence of red tape: why a bonfire of regulations is a terrible idea for small businesses

Sahar Hashemi: “People feel that women don't make great entrepreneurs”

September 30, 2022 | 5 min read
Sahar Hashemi Sahar Hashemi: “People feel that women don't make great entrepreneurs”

Deadline extended for the Startups 100 Index

October 17, 2022 | 2 min read
Deadline extended for the Startups 100 Index

There’s only one week left to apply to the Startups 100 Index!

October 17, 2022 | 2 min read
Startups 100 2023 featured image There’s only one week left to apply to the Startups 100 Index!

Six-month emergency support package for small businesses announced

January 20, 2023 | 4 min read
Restaurant cafe energy bills support package government electricity Six-month emergency support package for small businesses announced

50 Employee benefits and perks to increase staff retention

October 24, 2023 | 23 min read
Woman works from a train with a tablet and a notebook. Working remotely, travel 50 Employee benefits and perks to increase staff retention

7 Inspiring Mission Statement Examples - and How to Write Your Own

February 16, 2023 | 8 min read
small business brainstorm 7 Inspiring Mission Statement Examples - and How to Write Your Own
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