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Helena Young

Lead Writer
Helena Young

Helena is Lead Writer at Startups. As resident people and premises expert, she's an authority on topics such as business energy, office and coworking spaces, and project management software.

With a background in PR and marketing, Helena also manages the Startups 100 Index and is passionate about giving early-stage startups a platform to boost their brands.

From interviewing Wetherspoon's boss Tim Martin to spotting data-led working from home trends, her insight has been featured by major trade publications including the ICAEW, and news outlets like the BBC, ITV News, Daily Express, and HuffPost UK.

Author Posts

There’s still time to apply to these London business schools

January 23, 2024 | 4 min read
There’s still time to apply to these London business schools

UK men now work 3.3 hours less per week

January 23, 2024 | 3 min read
Close up of a businessman hands leaving work and closing laptop at office UK men now work 3.3 hours less per week

How to spot and avoid the side hustle scam

January 22, 2024 | 2 min read
Credit card on fishing hook pulled from stack on keyboard, phishing scam data theft concept How to spot and avoid the side hustle scam

HMRC accused of blocking business tax incentives

January 22, 2024 | 2 min read
Sahar Hashemi HMRC accused of blocking business tax incentives

How much money did The Bear sandwich shop actually make?

January 19, 2024 | 5 min read
Vilnius, Lithuania - 2023 October 5: Popula HULU TV Series of The Bear on Television screen. TV show How much money did The Bear sandwich shop actually make?

6 copyright infringements even more bananas than Uniqlo vs Shein

January 18, 2024 | 4 min read
Bellevue, WA / USA - November 1st, 2019: Uniqlo clothing store in a mall, with lots of different fall and winter clothing on display and on sale. 6 copyright infringements even more bananas than Uniqlo vs Shein

London the worst UK region for job security

January 18, 2024 | 2 min read
crowd of people walking in street. location inspired in london London the worst UK region for job security

Barclays CEO “very optimistic” about UK economy

January 18, 2024 | 2 min read
Barclays CEO (1) Barclays CEO “very optimistic” about UK economy

What is customer advocacy? 8 strategies you need to implement

January 17, 2024 | 6 min read
Vlogger live streaming podcast review on social media, Young Asian woman use microphones wear headphones with laptop record video. Content creator concept. What is customer advocacy? 8 strategies you need to implement

Celebrity alcohol brands that actually taste good

January 16, 2024 | 4 min read
Celebrity alcohol brands that actually taste good

“Hospitality is in crisis” – Brewdog CEO speaks out after living wage controversy

January 15, 2024 | 2 min read
LONDON, UNITED KINGDOM - OCTOBER 13th 2018: A brewdog craft beer sign. BrewDog is a Scottish brewery and pub chain. “Hospitality is in crisis” – Brewdog CEO speaks out after living wage controversy

Asda to adopt four-day week amid worker revolts

January 15, 2024 | 2 min read
London, UK, October 23rd 2022:Asda Edmonton Green Superstore at 1 West Mall Edmonton, London N9 0AL. The main entrance logo sign and facade. Concept for cost of living, food shopping, higher prices. Asda to adopt four-day week amid worker revolts

Vivienne Westwood says remote jobs are in style

January 15, 2024 | 2 min read
Bicester Village outlet, England , Sign or logo of Vivienne Westwood on hanging sign on April 04 2019 in UK. Vivienne Westwood says remote jobs are in style

Remote workers are less likely to be fired

January 15, 2024 | 3 min read
Back to study. Happy student doing her work at home on laptop in a cosy room. Remote workers are less likely to be fired

Employee engagement crisis is now so bad it's affecting government policy

January 12, 2024 | 2 min read
Genuine letters from Office for National Statistics (ONS) invinting to take part in some survey. Stafford, United Kingdom, July 18 2021. Employee engagement crisis is now so bad it's affecting government policy

Gen Z can’t write emails, says Jodie Foster

February 22, 2024 | 3 min read
Woman hands using smartphone with 1 new email alert sign icon pop up, Female using phone for check email for work or sending text SMS short message at home, Online communication concept Gen Z can’t write emails, says Jodie Foster

Boomers hit hardest by January blues

January 12, 2024 | 2 min read
Business people, team and woman with headache in meeting at office, mistake and fail. Stress, group and person frustrated in problem, financial crisis or fear for challenge of tax debt in bankruptcy. Boomers hit hardest by January blues

"Don't mess with us": WebMD's back to the office backfire

January 11, 2024 | 2 min read
Back to Work Concept. Closeup of Welcome Note on Takeaway Coffee Cup in Office Desk. Message from a Colleague or Boss "Don't mess with us": WebMD's back to the office backfire

The AI boom can’t beat customer loyalty

January 11, 2024 | 2 min read
Customer loyalty more important than AI adoption The AI boom can’t beat customer loyalty

London startups at risk as WeWork money troubles continue

January 12, 2024 | 3 min read
Group of colleagues doing business at a cafe London startups at risk as WeWork money troubles continue
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