38. Wahanda

Founders: Lopo Champalimaud and Salim Mitha
Website: www.wahanda.com

Wahanda is a comprehensive global health, beauty, fitness and wellness resource that connects users with businesses and professionals through online content, community interactions and e-commerce. Both Salim, who was European director for Yahoo! Search, and Lopo, who was managing director of European Lifestyle for Lastminute.com, have a long-standing interest in wellness.

They set up Wahanda because they were frustrated with the lack of online resources to help consumers make informed buying decisions.